Two striking examples of how to pull off immersive events: Samsung’s Galaxy Unpacked, and from a venue standpoint, the ways the Long Beach Convention and Entertainment Center delivers on the experiential trends identified in the PCMA Foundation/Marriott future of events study.

Here’s what an ageism activist, communications exec, and serial hospitality entrepreneur say about why a truly inclusive and diverse workforce must be multi-generational — and what that looks like and how it benefits society as a whole.

From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge.

If you’re looking for some insights to help make things easier for you when you work with hotels, you’ve checked in to the right place.

Participants’ experience at an event is shaped more by their emotions than you might think. Joyful author Ingrid Fetell Lee thinks planners have an opportunity to interject moments of joy into their event environments — and she shares easy ways to do just that.

A recent PCMA Foundation/Marriott study finds that most travelers want to explore a destination like the locals do. “Convene” looks at how that desire for an authentic experience should shape meeting design.

Arlene A. Pietranton, CEO of the American Speech-Language-Hearing Association (ASHA), describes how ASHA creates a collaborative work culture in its organizational structure, manifested in the physical layout of its headquarters.

Business challenges are coming at us so fast and are so complex that leaders can no longer afford not to leverage the knowledge and creativity of every person within their organizations. Experts point to a different way forward: It’s called humble or servant leadership.

In “The Book of Beautiful Questions,” author Warren Berger devotes a chapter to exploring why questioning should be a regular practice among leaders. As part of its January cover and CMP Series story, Convene spoke with Berger to learn how servant leadership — leading with humility — is linked to a culture of inquiry.

In November, Wanda Johnson, CMP, CAE, was appointed the CEO of the American Society for Parenteral and Enteral Nutrition (ASPEN), following a 26-year career at the Endocrine Society, where she most recently served as the society’s chief program officer. In that capacity, she led the organization’s education, science, and professional development department, and was responsible

Women Who Tech is working to close the funding gap and draw global attention to gender bias in venture-capital funding. One key method is hosting Women Startup Challenges, which identify female-owned early-stage startups and invite them to compete for funding.

Finding the right partners will be a hallmark of the next round of breakthrough innovations —making business events and startups a perfect match.