Zoom fatigue, carbon footprints, financial constraints, and health concerns are just some of the factors that challenge planners as they decide between holding a digital, in-person, or hybrid event.

Hand gestures are “the leading edge of our thoughts,” one author says, while participants of a recent study who used hand gestures in video meetings reported that they had a better experience, learned more, and felt closer to others in their groups.

A medical conference in Italy was broadcast from a main studio to more than a dozen sites throughout the country, giving participants both a broad and localized learning experience.

In an experiment, a meeting session using the Piccles online drawing platform generated the greatest amount of happiness, validating research that connects drawing to decreased stress.

As live conferences return, event organizers need to make complex decisions about how to incorporate digital product extensions into their business model. Here’s a framework to consider.

The Boston Beer Company partnered with Van Wagner, a sports production company, to create a virtual corporate event that captured their employees’ attention more than their in-person annual meeting. 

Two separate studies reveal that online events held during the pandemic resulted in increased participation among women as both as attendees and speakers, compared to their in-person, pre-pandemic versions.

Wunderman Thompson’s recent trend report, “The Future 100: 2022,” identifies 100 trends across industries. Three of those — rewilding spaces, foraged cocktails, and metawork — already are evident in the events landscape but could become even bigger influences in the future.

At PCMA EduCon 2022, marketing expert Andrew Davis will share his theory on why you need a box to think outside the box.

Monterey Convention Center’s immersive studio with a wrap-around video wall delivers facility’s customers with a solution for hybrid and virtual meetings.

The idea that hybrid events can or need to connect two live audiences is one of the “5 Greatest Myths About Virtual and Hybrid Events,” a new PCMA e-book available for download.

After a year off due to COVID-19 in 2020, PCMA’s Capital Chapter switched its Hill Day advocacy event last year to virtual appointments with lawmakers and invited other PCMA chapters to lead the meet-ups — thereby increasing the number of participants and appointments. The chapter is building on that momentum for this year’s virtual Hill Day.