Digital Events

Best practices and case studies for pulling off exceptional virtual and hybrid meetings.

Meetings and Your Brain: How to Turn a Digital Audience Into a Community

Facilitator Priya Parker explains why establishing a sense of togetherness for participants should be the first step for online and hybrid events.

BY Barbara Palmer January 13, 2022

Interactive Virtual Games Help Remote Workers Bond

A major task for organizations in 2022 is retaining and engaging employees. One way to stay connected? Building community through shared moments of play online.

BY Casey Gale December 13, 2021

Steal This Idea: Give Virtual Attendees a Mental Picture

One of the silver linings to virtual events is that it has grown the potential audience. Here’s one easy way to make your next virtual or hybrid event more engaging and accessible.

BY Michelle Russell December 10, 2021

What’s Your Event Marketing Resolution?

As we come to the close of 2021, mdg team members share what they’ve learned and how it will inform their event-marketing approaches in 2022.

BY Kimberly Hardcastle-Geddes December 7, 2021

Forestry Group’s Focus: a Sustainable Future for All Communities

Sustainable Forestry Initiative’s 2021 annual conference, held virtually, doubles the number of attendees as organization commits to new diversity, equity, and inclusion policy.

BY Casey Gale November 24, 2021

Creating Hybrid Interaction Among Event Audiences

The National Speakers Association’s hybrid workshop earlier this year created opportunities for the small in-person and larger online audiences to talk to each other and have a shared experience.

BY Michelle Russell November 22, 2021

Lessons Learned From a Second Digital Event

Global software company Workiva Inc. hosts an annual conference, which was held virtually in 2020 and 2021, as a result of the COVID-19 pandemic. In a before and after Corporate Event Marketing Association (CEMA) webinar series, Workiva’s marketing gurus shared what they planned for the 2021 event and then, several weeks later, how those plans worked out.

BY Michelle Russell November 5, 2021

Uncovering the Hidden World of Fantastic Fungi

This virtual mycelium meeting is expected to draw mycophiles of all kinds to explore topics like health and wellness, authentic indigenous use of mushrooms, fungi food demos, and environment solutions.

BY Casey Gale October 8, 2021

Digital and Hybrid a ‘Great Change’ for the Industry

Much like many of her peers, event organizer Mia Monroe was thrust into producing digital events during the pandemic. She spoke with Convene about her new skillset and how her experience in the industry helped guide her new role.

BY Casey Gale October 7, 2021

Redefining ‘Live’ Events in COVID Times

The pandemic changed the meaning of “must-attend” events, says Freeman CEO Bob Priest-Heck, because hybrid events are now “bigger than a physical location or moment in time.”

BY Bob Priest-Heck October 7, 2021

5 Lessons From The Atlantic Festival’s Second Virtual Event

The media company changed everything from the platform to the sponsorship opportunities at this year’s virtual event, which was held last month.

BY Michelle Russell October 4, 2021

One Association Finds Data Is the ‘Silver Lining’ of Virtual Events

The International Society on Thrombosis and Haemostasis is planning for a 2022 hybrid congress by exploring insights its registration data yields — from its two virtual-only events in 2020 and 2021 vs. pre-pandemic in-person numbers.

BY Casey Gale October 4, 2021