Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

Experimenting With Virtual Reality

‘Co-presence’ is starting to find its way into virtual exhibition halls. Organizers of the Morningstar Investment Conference (MIC) offered a virtual reality experience for exhibitors and meeting participants at their fall digital event.

BY Barbara Palmer January 25, 2021

Beyond Hybrid: Repackaging Your Conference Content

Over the past year, industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. Agreed, but in order to be successful, meetings of the future also will need to embrace the tenets of strategic product management.  

BY Dave Lutz, CMP January 25, 2021

Behind the Digital Curtain at Convening Leaders 2021

Tune in to a candid conversation about challenges and major takeaways from designing and producing PCMA’s first-ever global hybrid conference.

BY Barbara Palmer January 21, 2021

Overwhelmed by Digital Event Tech Options? There’s a Resource for That.

Tycoon Events launched the Virtual Event Resource in June, which spells out important information about emerging digital event platforms.

BY Casey Gale January 20, 2021

The Hybrid Inauguration

The organizers of the 59th Presidential Inauguration have had to reckon with a mind-boggling array of logistical challenges and uncertainties.

BY Barbara Palmer January 20, 2021

Sensory Space: Montreal’s OASIS immersion

Newly opened space at the Palais de congrès de Montréal immerses participants in color, sound, and light.

BY Barbara Palmer January 18, 2021

DES Spotlight: Carola Van Der Hoeff, Senior COO & Congress Director, International Pharmaceutical Federation

It is no secret that COVID-19 has upended the business events industry. As digital events are taking a prominent place in recovery, event planners are left at the proverbial crossroads. Adapt or fall to obscurity. Carola Ven Der Hoeff found herself at this crossroads and took the path towards being certified as a Digital Events Strategist. This is her story.

January 15, 2021

Big Screen, Small Screen: The Toronto International Film Festival Goes Hybrid

Convening Leaders 2021 speaker Cameron Bailey explains how organizers turned an international film festival into a record-breaking hybrid event.

BY Kate Mulcrone January 15, 2021

Meeting the Challenge of Hybrid Events

Hybrid meetings ask for more from planners, like finding ways to replicate the energy of in-person meetings for virtual audiences — and in multiple time zones.

BY Kate Mulcrone January 13, 2021

Hospitality Helping Hands Has Far Reach

A small group of Convening Leaders participants made a positive impact on a tiny village in Uganda while flexing their creative muscles on screen.

BY David McMillin January 13, 2021

Making the Most Out of Their ‘Pandemic Pivot’

Convening Leaders speaker Daphne Hoppenot launched her online event marketplace, The Vendry, less than a year before the pandemic. In her session, she recaps how she built the startup and how the 7 Change Actions to Transformation guided her team when forced to change course.

BY Jennifer N. Dienst January 11, 2021

An Exercise in Expanding the Life of Event Content

In an interactive, on-demand Convening Leaders session, participants will gain insights about getting more value from event content. 

BY Casey Gale January 11, 2021