Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

DES Spotlight: Samantha Lazo

The DES Spotlight highlights a specific Digital Event Strategist graduate that has been transforming digital and hybrid events to benefit not only their organization, but also their audience. Samantha Lazo is currently the Manager of Production & Event Technology for the Institute of Internal Auditors.

October 16, 2019

DEI: Tips to Increase Participation in Post-Event Surveys

Post-event data not only helps us to improve our events each year, but also provides us with insight into our customers’ wants and needs. Download this content resource for tips on setting survey objectives, contructing questions and the ever-tricky incentive decision.

October 14, 2019

DES Spotlight: Victoria Fanning

The DES Spotlight highlights a specific Digital Event Strategist graduate that has been transforming digital and hybrid events to benefit not only their organization, but also their audience. Victoria Fanning is a senior manager of online event production with MGMA and has been planning digital events since 2009, with a current focus on medical meetings.

October 7, 2019

Advice for Planners Forced to Guess Who’s Coming to Dinner

Here are some recent tips from planners on the PCMA Catalyst forum on how to more reliably estimate numbers for F&B events.

BY Convene Editors October 7, 2019

Seven Telltale Signs That a Conference is a Scam

While the subjective nature of scientific quality makes it difficult to label a low-quality event predatory, there are some telltale warning signs. ICCA offers a guide to some of the most common characteristics.

BY David McMillin October 1, 2019

What to Do About Fake and Predatory Conferences

Is there a solution for putting an end to fake and predatory conferences? Professors, meeting professionals, and more weigh in with their own experiences.

BY David McMillin October 1, 2019

Getting Buy-In for Green Events

Mercedes Hunt, the founder and owner of Map & Compass Consulting, is a passionate advocate for event sustainability. Years of experience, as well as years of academic research, have revealed to her the secret of success in the operation of sustainability programs at event venues. “It all comes down,” she said, “to people.” Hunt, who

September 26, 2019

What Are WELL Buildings and Healthy Venues — And Why Should We Care?

Convention centers are embracing green building standards as a way to make their venues more Earth-friendly. Creating building environments that help their inhabitants thrive just may be the next big thing.

BY Barbara Palmer September 26, 2019

Reinventing the Health-Care Conference

The Manova summit debuted in 2018 as an experiment in changing conversations about the future of health care. With the second annual summit underway, here’s a look at how organizers are leaning into lessons learned last year.

BY Michelle Russell September 26, 2019

Meetings We Like: Adoption Exchange Association National Conference

At the AEA’s annual event, adoption and child welfare professional find strategies to recruit permanent homes for children in the foster care system.

BY Casey Gale September 24, 2019

Lessons in Hosting a Zero-Emissions Event

With a theme centered on one of its 17 Sustainable Development Goals — Sustainable Cities and Communities — the United Nations chose Salt Lake for the 68th United Nations Civil Society Conference, Aug. 26–28. Here’s why — and what the city and its convention center learned about sustainability in the process.

BY Casey Gale September 24, 2019

What Corporate CEOs and Event Professionals Have in Common

A recent pledge by the Business Roundtable — an association whose members are CEOs of major U.S. corporations — demonstrates that social responsibility is a shared responsibility.

BY Sherrif Karamat September 24, 2019