Event Strategy & Design
DEI Under Pressure
Political backlash and potential legal action continue to be a concern for organizations whose events fall under a DEI umbrella. Here’s what to know from a legal standpoint and how one DEI speaker whose business was decimated is moving forward.
Can Mentorship Make Customer Advisory Boards More Valuable?
Visit Greater Palm Springs has teamed up with PCMA to launch an advisory board that pairs veteran planners with emerging professionals.
How the New PCMA Axis Platform Helps Event Planners Deepen Their Industry Connections
PCMA’s new community digital forum helps members to stay continuously connected and grow their professional networks, thanks to its mobile-first design and AI matchmaking features.
How Meetings Turn ‘I’ Into ‘We’
As we celebrate Convene’s 40th anniversary, we’re looking back into our archive. Here’s how two contributors imagined the future at the turn of this century, writing from a world operating with 56K dial-up computer modems and a fax machine in every office.
Here’s Why New Opportunities to Plan and Host Financial Services Events Are Growing Fast
There isn’t just one financial services market anymore. A new PCMA report maps the sector’s key trends and fastest-growing niches — and the opportunities they create for destinations and event organizers.
An Immersive Learning Experience for Physician Attendees
The European Congress of Radiology’s 2026 annual meeting used its venue’s built-in 3D and LED capabilities to to bring ancient Greek mythology — and the program’s “Rays of Knowledge” theme — to life.
Built for Change: The Planner Advantage
Futurist Shawn DuBravac contends that meeting planners are already wired for change — now it’s time to harness it. In “From Operator to Orchestrator,” he shows how shifting from task-focused execution to strategic leadership can elevate an event professional’s role. It’s a mindset shift that turns everyday adaptability into a forward-looking advantage in today’s fast-changing world and the near future.
From Prison to Purpose
When Rashmi Airan took the stage at PCMA’s Business Events Summit in Puerto Rico, her RISE framework — Reframe, Identify, Surrender, Evolve — offered more than a compelling personal story. Airan challenged attendees to rethink how they respond under pressure, recognize blind spots, let go of what’s no longer working, and adapt with intention.
What It Means to Be a ‘High-Signal’ Thinker in a Noisy World
Holly Ransom has long established herself as an expert emcee and moderator at PCMA’s Convening Leaders conferences. As PCMA’s Business Events Summit opening keynoter, Ransom revealed her fluency in leadership skills, sharing how she has combined what she has learned from speaking to hundreds of organizational leaders with her own high-stakes experiences to help the audience focus on what matters most.
Thinking Like an Artist
Business and art are considered unrelated disciplines, but artists and event organizers share a common goal, says entrepreneur and educator Nir Hindie: creating meaningful experiences.
The Art of Connecting
How Adam Rosendahl’s Late Nite Art workshops use storytelling, music, and drawing to help attendees break down barriers, connect in new ways and unleash creativity.
Research: Trade Shows Remain Top Marketing Investment
The “Marketing Spend Decision Report,” CEIR’s latest research, gives the exhibitions industry a shot of confidence.