Event Strategy & Design
This ‘Little Behavioral Trick’ Makes Sessions More Meaningful
Behavioral expert Thimon de Jong — who spoke last week at PCMA Convening EMEA — on the brain benefits of resisting the urge to grab your phone the moment a session ends.
Unpacking the European Accessibility Act
Frank Wächter, senior digital marketing manager at Congrex Switzerland, is working to raise awareness of barriers to accessibility at events.
A Look Inside Convening EMEA 2025
Here’s what to expect this week as the business events industry gathers in Rotterdam.
Joining the Dots With Zanny Minton Beddoes
Ahead of her Main Stage opening keynote at PCMA Convening Leaders 2026, Jan. 11-14 in Philadelphia, The Economist Editor-in-Chief Zanny Minton Beddoes spoke with Convene about three global revolutions reshaping our world, why in-person events matter more than ever, and how to navigate an environment defined by uncertainty.
Why Your Approach to Networking Isn’t Meeting Attendees’ Needs
There’s a big difference between what event participants want from networking and how most meeting planners view their role in providing it, according to a Freeman trends report.
Convention Centers Designed to Meet Local and Group Needs
More new-build and convention center renovations are designed for integration into the larger community, creating mixed-use spaces for convention-goers and locals alike.
Budgeting for the New Normal
A recent PCMA Institute webinar offered strategies for managing expenses in the current market and budgeting for the coming year.
Lifting All Boats
The first-ever Turning the Tide regenerative tourism summit brought together a mix of professionals from destination marketing organizations and municipalities along the Texas Gulf Coast to collaborate — even if they compete for the same business — on how to make sustainability the standard destination-wide.
3 Ways This Global Festival for Professionals Embraces Sustainability
The natural environment is a key feature of the Creative Bureaucracy Festival experience — much of the event takes place outdoors. In keeping with that, the environmental impact of convening thousands of people in one place is top of mind for the organizers.
What Science Has to Say About How to Use AI
The evidence is mounting that leaning too heavily on AI can affect our ability to think critically and retain information. Here’s how to stay in the driver’s seat.
This Negative TikTok Became a Teachable Moment
How a TikTok video berating hotel and conference staff at the National Federation of the Blind’s convention was turned into a learning opportunity.
Planning for Extreme Weather
A multi-disciplinary research report led by event sustainability expert Shawna McKinley offers a calculus of the risks posed to events by extreme weather — and the high cost of not planning for them.