Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

Planning for Virtual Participation and Revenues

Are there any yardsticks yet for attendance, exhibitors, and the number of sessions for virtual vs. in-person event formats? Meeting professionals discussed the topic in a recent Catalyst community thread.

BY Convene Editors September 4, 2020

Scientific Meetings Are Going Virtual and Reaching the World

When scientific meetings go online, their audiences, as well as their potential for knowledge-sharing, grow exponentially.

BY Barbara Palmer Casey Gale September 4, 2020

Convention Centers Continue to Serve Communities

During the pandemic — and now hurricane season — convention centers are providing their spaces and meals to local populations in need.

BY Jennifer N. Dienst September 2, 2020

3 Takeaways from the Republican National Convention

For their national nominating convention, the Republicans used elements of both in-person and virtual events with mixed results.

BY Barbara Palmer August 31, 2020

Most Event Professionals Satisfied With Digital Meeting Technology — But See Room For Improvement

Many digital events rely on two or more platforms to get the job done — planners responding to the latest Recovery Dashboard survey say they are looking for more seamless solutions.

BY Barbara Palmer August 31, 2020

Two Ways MTV’s Video Music Awards Embraced the Moment — And One Way It Didn’t

The MTV Video Music Awards was one of the first major award shows to be held since the COVID-19 pandemic began. Here’s how MTV managed to safely pull off a socially distanced event.

BY Casey Gale August 31, 2020

Why Expos Don’t Convert Well to Virtual

The exhibit revenue model is based on selling real estate — the larger the lot and better the location, the more we can charge our anchor exhibitors. Unfortunately, that doesn’t translate well to the virtual space.

BY Dave Lutz, CMP August 31, 2020

Meals on Wheels

Virtual attendees at the 3rd Annual Food on Demand Conference sought guidance on how to manage the cost of using delivery services with their business so severely impacted by COVID-19.

BY Casey Gale August 31, 2020

Clean Bill of Health

The National Cattlemen’s Beef Association was able to safely convene a 450-person face-to-face event using a health-screening tool for attendees.

BY Danica Tormohlen August 28, 2020

Thinking Inside the Box

How one virtual conference broke up a full day of screen-gazing with an “experience box” that had been delivered to participants’ homes, containing items to be unveiled at particular times during the day-long event.

BY Michelle Russell August 25, 2020

The DNC’s High-Stakes Experiment

Five takeaways from the country’s first digital political convention.

BY Barbara Palmer August 24, 2020

CMEs at Virtual Events: A Live Versus on-Demand Challenge

As the International Society on Thrombosis and Haemostasis has learned, offering CMEs at virtual events comes with different requirements, depending on when the sessions are viewed.

BY Casey Gale August 24, 2020