In experiment, meeting session using Piccles online drawing platform generated the greatest amount of happiness, validating research that connects drawing to decreased stress.

Whether it is digital, hybrid, or in-person, an event’s content is an abundant source of data, says the CEO of an events analytics company.

Collecting data about events is critical, but planners need to communicate those stats and numbers through a compelling story that helps stakeholders take action. Here’s how to get started. 

Telling stories about events and audiences is crucial to getting a message across — and that includes narratives about data, says author Nancy Duarte, who shares three ways to do that.

Numbers are essential to our everyday lives. Even though we use them all the time, we are missing the opportunity to make data and numbers less abstract and more understandable, say the authors of a new book.

How can you measure engagement at a physiological level? It turns out there’s a tool for that.

Andrew Davis’ Tuesday EduCon session, “Why Small Bets + Massive Constraints = Your Next Big Win,” demonstrated how a simple four-step process can solve the biggest challenges.

In conversation with Storycraft Lab founder Naomi Clare Crellin at a PCMA EduCon session on Monday, Google’s global events account manager Megan Henshall discussed the conditions under which innovation thrives.

We all have blind spots when it comes to event design. Here’s how to turn data into insights that will create the kinds of experiences that provide attendee value.

If you had a major meeting in Q1 or Q2 of 2022, you’ve likely had some sleepless nights, thanks to your registration pacing. Here’s some help for that. 

The percentage of women speakers at scientific conferences hosted by the journal Nature soared when the publishing and research company’s event organizers codified their efforts — and held themselves accountable.

In an online roundtable discussion last week hosted by mdg, organizers of CES 2022 shared what worked, what didn’t, and what lessons they learned from planning and hosting the event during the worst of the Omicron outbreak.