Once we’re in coronavirus recovery mode, striking the right tone when marketing upcoming events may require more consideration. That’s where testimonials from past participants can come in handy.

As Caesars prepares to open the doors to a new 550,000-square-foot conference center in Las Vegas, the company is taking a surprising spin around the country to showcase the new facility.

The invitation for the first Secret Family Reunion, Nov. 2–6, 2019, an event dreamed up by Haute Dokimazo — an Austin, Texas–based event company dedicated to improving meeting, sharing, and learning by using an unconference, spontaneous think-tank format — might have very well included the proviso “control freaks need not apply.” Participants wouldn’t know where

When it comes to making your event more attendee-centric, even adding a few inches between chairs can go far.

There’s no male bashing at this all-women conference for professionals in the F&B industry, but workshop leaders must also be prepared to put all their ‘cards on the table.’

The Steelcase Work Lounge at Convening Leaders demonstrated how to offer spaces for event participants to balance their professional and personal demands back home.

Phoenix Convention Center recently added Mamava lactation pods — private spaces for nursing mothers — to its North and West buildings. 

With a massive audience and demand for new venues, the fun of competitive gaming is becoming a serious business — and provides lessons for all kinds of event organizers.

Doing the same old thing may just get you the same old results. Here are four fresh ideas for acquiring attendees.

Tips from a speakers bureau expert — including frontloading requests you want to make rather than adding them after the contract is signed.

The PCMA Catalyst community offers suggestions on how planners can create experiences that incorporate the culture of their event destination.

Events produced by the nonprofit Intelligence Squared U.S. (IQ2US) demonstrate that formal debates can boost audience engagement and sway opinions. But the format is more exacting than you might think.