Videos, Webinars & Continuing Education

How are these AI tools going to help you in your events? “Unlocking the Power of AI for Events” webinar will unravel what cutting-edge AI tech and tools are all about, and introduce you to terms like “GPT” and “LLM” (and what it really means) ...

Get Stuff Done with PCMA’s AI Tool, Project SPARK Project SPARK - the AI tool for Eventprofs, by Eventprofs, is a once in a generation opportunity for the business events industry to understand and define how a disruptive technology will shape our chosen profession — the business events industry. Join ...

¿Las Inteligencia Artificial puede cambiar la forma de competir en nuestros mercados?, ¿Es la inteligencia Artificial una amenaza para nuestra industria? ...

Everyone’s busy. So busy, in fact, that they’re registering later than ever for events. How do you make your events more engaging? So your audience can’t afford to miss them? How do you make them engaging onsite, online, and on demand? To maximize your event ROI and deliver great results ...

​Is your event attendance disproportionate to your investment? We’ve all felt the pain. Join this free firestarter workshop for an exclusive, interactive learning opportunity to leverage what you have in your own backyard to boost attendance ...

We come to events to connect–but how do we make the most of those connections? Join this free firestarter workshop for an exclusive, interactive learning opportunity to tackle the challenges and potential of quality of conversations ...

The explosive adoption of ChatGPT and other generative AI tools brings enormous opportunities and challenges for all industries, events included. Many jobs will be eliminated, many will be made vastly more efficient, and most will evolve in a significant capacity ...

Your membership with PCMA can put you on the right track to take your career to the next level ...

If you’re tasked with bringing teams together and/or challenged with collecting authentic, vulnerable data, join this free firestarter workshop for an exclusive, interactive learning opportunity to explore the science and potential of creative self-expression ...

Meet Your Next Best Meeting Planning Tool: Artificial Intelligence (AI) Artificial intelligence technology and tools are now available to the masses. Not just ChatGPT, but Bing, Bard, Claude, Ernie, and more to come in the future. How are these AI tools going to help you in your event planning? “Unlocking ...

Food waste in events can be difficult to prevent but focusing on key problematic menu items and causes of waste is a practical way to achieve reduction goals. As business events professionals, we have the power to make a difference. Join us for the webinar on “Waste Not, Want Not: ...

En PCMA buscamos fortalecer todos los días a nuestra comunidad de mujeres a través de acciones que impulsen su carrera y les permitan conectarse ...

Our industry is changing rapidly. To make sure your events are performing at their highest level you need new skills, strategies, data, and technologies. As part of the PCMA family, ELI is bringing a robust Learning Library to PCMA and CEMA members, as well as multiple live learning opportunities ...

Your membership with PCMA can put you on the right track to take your career to the next level. The information in this orientation program will help you to get started on your journey. PCMA is your gateway to the industry’s most relevant, cutting-edge information and knowledgeable leaders. So let’s ...

El máximo valor de un evento es generar transformación. Conoce qué es el Diseño de Eventos consciente para lograr generar empatía con tus asistentes, brindar oportunidades de conexión, producir ideas  y generar cambio. Llévate diferentes herramientas para el Diseño de Eventos y agrega valor a tu perfil profesional ...

¿Estás interesado en atraer eventos globales o mejorar tu estrategia? Entonces debes escuchar este webinar para saber cuáles son los nuevos requerimientos de los tomadores de decisiones de asociaciones internacionales para traer sus eventos a Latinoamérica ...

Stress and long hours are no strangers to event professionals. However the pandemic and continued uncertainty have, in some cases, compounded repeated exposure to stress impacting emotional, mental and physical well-being ...

The jury is still out on digital events. They work well for many organizations. For others, they remain behind the “break only in case of emergency” glass ...

Event data has become multi-dimensional in a few short years compared to when post-event surveys were the go-to source. Where should you start and how do you effectively communicate what the data means for your in-person, hybrid and digital events? ...

In her recent Convene article, contributor Beth Surmont explored why embracing uncertainty is vital to thriving on the long, tough road ahead. The events community can lean on each other for support to proactively produce events amidst the challenging, uncertain path forward ...

Three industry leaders will share their perspectives on strategic challenges that require new ways of thinking and preparation - rising costs, inflation, and understanding the impact of social media on audience behavior to name a few. Participate in this session to discuss how major trends have fundamentally changed our industry ...

Event strategists increasingly want events to behave like other digital marketing channels with hard metrics, high NPS scores, and transparent return on investment ...

One of the benefits of social media is the ability to eavesdrop on conversations about your event or brand digitally. These insights help you understand what individual customers like, dislike, and need from your content, programming, and people ...

Conducting salary surveys can uncover wage inequity, like Convene's Salary Survey, but the more targeted approach to combat this issue is salary transparency ...