Videos, Webinars & Continuing Education

Discover the best in events education

From event design, to audience acquisition, negotiations and more, earn as you learn. Plus, PCMA Members have access to hundreds of recorded sessions from past events, including Convening Leaders.

To collect CE credits, simply sign in with the email address on file with PCMA and watch the session. Upon completion, the credit will automatically be added to your CE Transcript.

Webinar: Digital Event Strategist Course Online Open House
View our video conference for an overview of PCMA’s Digital Event Strategist Course. Here’s where you can get answers to all our questions about the DES certification.
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Webinar: Digital Event Strategist Course Online Open House

Length:
00:38:18
Webinar: Balancing Educational Content & Fulfilling Sponsor Expectations
This session will identify ways to fulfill both of these needs by positioning your educational program to better meet the needs of corporate sponsors. A case study will feature an association that has created a successful sponsorship program with its digital educational content.

Webinar: Balancing Educational Content & Fulfilling Sponsor Expectations

Length:
01:01:32
Clock Hours:
1.0
Webinar: Generating Inclusive Event Experiences
A recent study by Bizzabo revealed that 70% of speakers at events across the world are male and that only a fraction of those same event speakers were people of color. As an event planner, you have the opportunity to create experiences that are not just inclusive and accessible, but welcoming to your diverse audiences.
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Webinar: Generating Inclusive Event Experiences

Length:
01:01:52
Clock Hours:
1.0
Webinar: Is There Anybody Out There: The Startup Guide to Podcasting
Curious about starting a podcast and the resources you need to invest? This session examines how to produce a successful podcast and build a following by determining if you have the right audience, content and resources.

Webinar: Is There Anybody Out There: The Startup Guide to Podcasting

Length:
01:05:51
Clock Hours:
1.0
Webinar: Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent
The method by which we engage with employers and employees has fundamentally changed and at the root is organizational culture. Join New York times best-selling author, Lindsey Pollak, as she delves into millennial and gen z trends and expectations that can strategically support your organizational strategy.

Webinar: Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent

Length:
00:55:51
Clock Hours:
1.0
Faculty Webinar: Risk Management Discussion for Events Faculty: What do we need to know and teach?
Are you teaching event management courses and interested in learning more about how to teach event risk management and cyber security issues? Join our webinar as we will discuss the following topics with two wonderful subject matter experts! Event risk management: what event students need to learn. Brian Avery, Lecturer, Department of Tourism, Recreation & Sports Management, University of Florida

Faculty Webinar: Risk Management Discussion for Events Faculty: What do we need to know and teach?

Length:
01:01:45
Clock Hours:
1.0
Webinar: Target Marketing: Increase Your Attendance
How do you make your event a priority, when your target attendees have an array of events to choose from each year? Are your speakers, topics, and networking opportunities enough to entice your targets, along with their colleagues, to register? This session will broaden your knowledge of attention span optimization in relation to sales and marketing by breaking down how

Webinar: Target Marketing: Increase Your Attendance

Length:
01:03:58
Clock Hours:
1.0
Webinar: 10 Myths About Multigenerational Meetings
Join us as we bust the biggest myths about planning multigenerational meetings. Up to five individual generations are present at your meetings, and you’ll find they share more commonalities than differences.
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Webinar: 10 Myths About Multigenerational Meetings

Length:
01:11:07
Clock Hours:
1.0
Webinar: The Formula for Live Stream Success
Your first live-stream event was a success. Now what? Samantha Lazo, a recent DES graduate, will discuss the first live stream her organization, The Institute of Internal Auditors, hosted and share what worked and what didn't.
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Webinar: The Formula for Live Stream Success

Length:
00:51:09
Clock Hours:
1.0
Webinar: Welcoming Diverse Travelers with More Inclusive Events
Organizers want everyone to feel welcome at their events, but LGBTQ+ attendees face challenges that are often not understood or even addressed by the industry. In this webinar, we’ll take a closer look at the who LGBTQ+ attendees are and how their experience can inform a more inclusive welcome for all attendees.
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Webinar: Welcoming Diverse Travelers with More Inclusive Events

Length:
01:07:20
Clock Hours:
1.0
PCMA Digital Experience Strategist Course Open House
View our video conference for an overview of PCMA's Digital Event Strategist Course. Here's where you can get answers to all our questions about the DES certification.
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PCMA Digital Experience Strategist Course Open House

Length:
00:43:12
Main Stage Tapping Into Your Emotional Intelligence to Succeed in Work and Life
Emotional intelligence is a powerful predictor of performance and a distinguishing competitive advantage, but EQ can be a nebulous trait to teach. Leadership expert, vitality advocate and "street scientist" Sara Ross shares insights from her work on how to redefine professional and personal success.
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Main Stage: Tapping Into Your Emotional Intelligence to Succeed in Work and Life

Length:
00:50:26
Clock Hours:
1
Data Hacked Creativity The Future of Precision Experiences
Growth strategist, brand coach, and innovation consultant Amy Blackman will take you behind the scenes of data-fueled experiences, explaining how the predictive insights of artificial intelligence (AI) can drive ideation, creation, and optimization for a proven R.O.E. (Return on Experience).
Members /

Data Hacked Creativity: The Future of Precision Experiences

Length:
00:33:19
Clock Hours:
1
Hard Data on Room-Booking Behaviors
How can you best plan for today’s attendee booking decisions? This interactive session allows you to dive into the research recently uncovered by PCMA, Hilton Worldwide and NYC & Company. You won’t want to miss this discussion around the results of analyzing millions of check-in/check-out guest records from more than 10 city-wide conventions.
Members /

Hard Data on Room-Booking Behaviors

Length:
00:55:51
Clock Hours:
1
Tamika Catchings
We all have superpowers, the challenge is identifying and understanding them. Tamika Catchings — a WNBA champion, four-time Olympic gold medalist and upcoming American Ninja Warrior competitor — shares her inspirational journey of overcoming childhood hearing loss and adversity to become a legend and role model.
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Main Stage: Finding Your Superpowers

Length:
00:38:52
Clock Hours:
1
Opening Your Eyes to the Microaggressions Around You
Microaggressions can be subtle or unintentional actions or comments that convey prejudice or disdain. In this session, you will begin to explore microaggressions experienced every day, why they occur, and equality solutions to prevent problem behaviors.
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Opening Your Eyes to the Microaggressions Around You

Length:
00:44:59
Clock Hours:
1
Winning Community Building Strategies from the World of Professional Soccer
Peter Wilt, managing director of Forward Madison FC of USL League One and founding general manager and president of the Chicago Fire (MLS), shares the community-building strategies that led fans to six championship titles in four different leagues.
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Winning Community Building Strategies from the World of Professional Soccer

Length:
00:32:49
Clock Hours:
1
Humanizing Customer Loyalty
Building a brand that resonates with customers is a simple idea that can be difficult to execute. Brand-experience expert Connie Chi will share examples of how brands successfully connect with customers and how you can level-up yours through pre-event and on-site experiences.
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Humanizing Customer Loyalty: One Unforgettable Experience at a Time

Length:
00:45:24
Clock Hours:
1
Incorporating Social Impact Into Your Business
Social responsibility can do more than just improve the world, it can elevate your brand and inspire change among your team. Learn from a branding expert about small, but effective ways to channel positive association with your brand.
Members /

Incorporating Social Impact Into Your Business

Length:
00:43:36
Clock Hours:
1
Pitch-a-thon: Hackathon Teams Pitch Their Solutions to Help the Unsheltered Homeless
During pre-conference event, several EduCon participant teams "hacked" into the challenge of how the hospitality/tourism industries might help those who are unsheltered. Join us as those teams pitch their innovative solutions.
Members /

Pitch-a-thon: Hackathon Teams Pitch Their Solutions to Help the Unsheltered Homeless

Length:
00:55:26
Clock Hours:
1
How Movie Studios and Theme Parks Visualize The Latest Event Trends
Venues play an increasingly important role in engaging business events participants. As the business events industry continues to face challenges in satisfying demands for unexpected experiences, the film and theme park industries are providing solutions through unique environments.
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How Movie Studios and Theme Parks Visualize The Latest Event Trends

Length:
00:58:01
Clock Hours:
1
Ready Producer One Propel Your Digital Event to the Next Level
Are you being challenged by your organization’s leadership or your audience to launch a digital event element or take your digital event to the next level?
Members /

Ready Producer One: Propel Your Digital Event to the Next Level

Length:
00:42:05
Clock Hours:
1
Webinar: Medical Meetings Updates: Trends and Changes Affecting Our Industry
Healthcare and Life Science meetings affect almost everyone within the hospitality industry. The purpose of this session is to provide an overview of the current state of medical meeting trends and how they will affect both planners and suppliers.
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Webinar: Medical Meetings Updates: Trends and Changes Affecting Our Industry

Length:
01:01:25
Clock Hours:
1.0
Webinar: Ready Producer One: Create Your Next Successful Digital Event
William Thomson shares how you can overcome the barriers to entry and start offering successful digital events. Join us for Five Bullet-Proof Reasons for Your Organization to Offer Online Events.
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Webinar: Ready Producer One: Create Your Next Successful Digital Event

Length:
00:42:17
Clock Hours:
0.75
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