You are stressed and stretched by the unrelenting waves of uncertainties as a leader.
As leaders, the only thing we can be certain of is – your organisation and teams need you to lead them into the unknown.
“The only way to predict the future is to have power to shape the future.”
– Eric Hoffer
Together, we will shape the next horizon.
The Business of Events is where you will meet and join a like-minded community of relentless innovators and trailblazers who thrive on creating meaningful human connections and leverage events masterfully to drive business growth and social change.
We will explore new thinking and research on changing consumer behaviours; delve into the art and science of human engagement, including the latest technologies to enable delightful event experiences.
The most pressing issues will be dissected – equipping you with diverse approaches and tools to stay ahead in leading multi-generation and hybrid teams and organisations. Engage in authentic dialogues on new business models; measurements of success and lessons learnt.
Connect with accomplished leaders and network with some of the brightest young sparks to enable purposeful conversations and collaborations.
Whether you’re seeking a fresh perspective, an innovative approach, or a supportive community, The Business of Events is designed to be the place to unlearn and relearn, to forge a new horizon together, as we become – Unbound.
WHEN: 15-16 April 2024
WHERE: Marina Bay Sands, Singapore
WHO SHOULD ATTEND: Agency leaders | Association leaders | Event marketers | Event organisers | Event professionals | Marketers