Artificial Intelligence

How Fair Is It to Compare Generative AI Tools?

When a competition pitted Spark AI against other gen AI tools, it became clear that the outcomes depend more on the users than the tools themselves.

BY Barbara Palmer October 7, 2024

3 Ways for Event Planners to Strategically Incorporate AI

Most conversations about the use of artificial intelligence in the events industry focus on use cases that improve workforce productivity and performance for repeatable processes. Here are approaches that not only help you but help your event participants implement AI within their own organizations.

BY Dave Lutz, CMP September 9, 2024

‘The Only Skill That Most of Us Need Is Curiosity’

The best way for event planners to use AI image generator? It helps to have a level of cultural competence, and the advice of a tech expert and EDI consultant.

BY Magdalina Atanassova September 4, 2024

Predictive AI for Attendee Acquisition and Engagement

A discussion at a recent Lippman Connects’ Attendee Acquisition Roundtable around how to use predictive AI to strategically grow your base of potential registrants got participants’ wheels turning.

BY Michelle Russell August 14, 2024

‘Technology With Purpose’: Have a Valid Business Case When Using AI

Generative AI has swept the business landscape — including the events industry — but it takes time and effort to figure out its best uses.

BY Casey Gale August 6, 2024

The Challenge of Using AI to Enhance Your Writing

There’s a paradox that more users of generative AI are noticing — it can make your writing sound more professional, but also more generic.

BY Barbara Palmer August 5, 2024

How to Make AI Tools Your Silent Partner

For events company owner Valerie Sumner, using PCMA’s Spark and other AI tools to augment company operations is “almost like having another person in the office.”

BY Barbara Palmer July 31, 2024

In the Age of AI, Soft Skills Remain ‘Critically Important’

The focus on learning how to use AI in the workplace shouldn’t come at the expense of cultivating soft skills — it’s humans who inhabit the workplace, after all.

BY Casey Gale July 31, 2024

It’s Time to Harness AI for Event Success

Event professionals must embrace AI now to stay ahead of competition, according to speakers at an AI-focused ECEF session in May. Here’s how.

BY Vanessa Page July 15, 2024

Bringing AI to Life — as a Conference Presenter

An AI-powered robot named Ameca co-presented part of the Welcoming Session at the NAB (National Association of Broadcasters) 2024 in Las Vegas, where artificial intelligence in many forms was a hot topic.

BY Barbara Palmer June 6, 2024

Tech Company’s AI Reporter Helps Meeting Attendees Be in Two Places at Once

Siemens AG used AI to spread key insights from an internal leadership meeting to participants — and remote global employees — in record time.

BY Barbara Palmer May 23, 2024

Do International Attendees Seeking Visas Need Letters of Invitation?

Members of PCMA’s Catalyst community offer meeting manager some guidance on what international attendees need for their visa applications.

BY Convene Editors April 8, 2024

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