The Spark

Don Neal, founder and CEO of marketing and experience design agency 360 Live Media, offers his perspective on the business events industry, leadership, marketing and more.
The Spark

The Spark: Events Need Element of Surprise

Your participants aren’t looking for predictability at your events.

BY Don Neal October 24, 2018

3 New Ways to Think About Professional Events — That All Start with ‘I’

It’s time to rethink the three C’s event model. Consider the 3 I’s – Insight, Intentionality, and Intimacy.

BY Don Neal August 1, 2018