Celebrating the best of the events industry, including top venues, ideas and experiences from all across the world.
Cover illustration by Aditya Chinchure / Cover lettering by Matthew Smithview digital edition special edition subscribe
How One Conference Went Meatless
Last year for the first time, the Association for the Advancement of Sustainability in Higher Education offered only vegetarian meals at its annual conference — matching its menus to its mission.
This Email Strategy Resulted in Standing-Room-Only Attendance
By using an effective marketing strategy, event strategists can grab last-minute attendees, according to mdg’s KC Coerr.
Paradigm-Shifting Ways to Put Your Educational Content Online
New tools and ways of delivering online content will help you get — and keep — users’ attention.
Everyone Has a Place at the Table
A new website has made a splash by highlighting the diverse but often overlooked pool of talent in the culinary world, from chefs to speakers.
Behind the Scenes: Events Business, Tourism are Different Species
Both the role of event professionals and the business of events are being transformed. You told us so.
Assessing the Power of Business Events
Beyond supporting the economy, our industry spurs social change.
3 New Ways to Think About Professional Events — That All Start with ‘I’
If the 3 C’s aren’t the foundation of professional events anymore, what is? Consider the 3 I’s – Insight, Intentionality, and Intimacy.
The Downside of Looking on the Bright Side
One hazard with being hopeful things will work out? You can unintentionally eliminate the possibility that they may not.
Joseph Colangelo: ‘Every Day is About Problem Solving’
Bear Analytics CEO and Co-Founder Joseph Colangelo on his biggest professional mistake, his next big career goal, and his advice to young meeting professionals.
Talent, Chatbots, and More at ECEF
Lippman Connects President and Founder Sam Lippman kicked off the Exhibition and Convention Executives Forum with his take on the top challenges for the current state of the industry — including audience attendance and proving exhibitor ROI.
Best Practices to Grow Events
John Barrett, executive director of The Worldwide Cleaning Industry Association, stressed the importance of developing and maintaining trust through partnerships and acquisitions during his ECEF keynote.
Vancouver, You Sustained Me
At a Green Meetings fam trip sponsored by Tourism Vancouver, sustainability came in all shapes, from e-bikes to green roofs to sablefish.
MPI = Meeting Professionals in Indy
Visits to Indy hot spots gave MPI WEC 2018 attendees an experience to remember.
SOS on Lampedusa
A tiny island at the epicenter of the European global migration crisis served as training ground for a small medical event making a big impact.
What Does It Take to Land on ‘Best Small Cities’ List?
What’s the common denominator in the perception of large and small cities as desirable places to live, work, or visit as a tourist or attendee? It’s their vibrancy, according to one destination-branding firm, which has found a new way to measure just that.
20 Thought Leaders Talk About How Events Industry is Getting Better
From changes in technology to the re-classification of ‘business events,’ here’s what 20 thought leaders had to say about the evolution of the meetings & events industry.
Reaching the C-Suite
Looking to attract high-level execs to your event? You’ll need to map out a strategy that looks nothing like mass marketing.
How two U.S. destinations on opposite coasts are working to get the message out to international visitors that their arms are open wide.
‘It’s About Learning Through Play’
The LEGO Group’s Build the Change events are all about doing good — for children, the communities in which the events are held, and the company itself.
How to Hold a Successful Spin-Off Conference
The European Society for Radiotherapy and Oncology didn’t want to be a victim of its own success. So it spun a brand-new, smaller, and more targeted event out of its annual congress, in collaboration with its host destination.