Business events shed light on complex issues of the day and can help make progress in bridging the political divide.

Today’s workforce prizes purpose and flexibility. The business events industry already has one of those covered, but the other may require a shift.

A recent research report identifies what it takes for an industry to be resilient in the face of adversity.

Business events professionals must remain vigilant about how we bring value to our audiences, in whatever channel they need.

The climate crisis must be addressed head-on by the business events industry.

Imagine a dartboard with your customer in the bullseye. That’s the picture you need to envision as you design multichannel events amidst continued uncertainty.

Digital events have their place and will remain an important part of our industry going forward. But it’s our face-to-face events that change the world.

An article in The New Yorker earlier this year clearly spelled out how conferences serve as the de-facto lens for ethical considerations of artificial intelligence (AI) applications.

What have we learned over the past 12-plus months — about ourselves, our roles, and the role business events play in the world’s recovery?

Convening Leaders reinforced our industry’s remarkable resilience — and our tremendous responsibility to spearhead economic and social recovery, writes PCMA President & CEO Sherrif Karamat.

With two highly effective vaccines in the works, the world just got a dose of hope. We need that, but we also need clear-eyed vision, writes PCMA President and CEO Sherrif Karamat, to move forward as an industry.

As we make our way out of COVID-19, the business events industry must prepare with new skills and by understanding and embracing new business models.