October 2025

Cover illustration by Ellen Marello

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Unpacking the European Accessibility Act

Frank Wächter, senior digital marketing manager at Congrex Switzerland, is working to raise awareness of barriers to accessibility at events.

BY Barbara Palmer October 14, 2025

An Immersive Three Days in Victoria, B.C.

The Incentive Canada event held in July in Victoria on Vancouver Island served as a master class in experiential design.

BY Barbara Palmer October 13, 2025

Limiting Situations

Constraints can be negative — or used as an opportunity to engage event participants. We explore how one event did just that in Convene’s October issue.

BY Michelle Russell October 10, 2025

Meeting Magic in Orlando

A tour of the reimagined Disney Creative Studio and Disney World provided a closer look at how the world’s most recognizable entertainment company designs business events.

BY David McMillin October 9, 2025

Let’s Make History

As we mark the 70th anniversary of Convening Leaders and PCMA in 2026, our eyes are on the future.

BY Sherrif Karamat October 3, 2025

Convention Centers Designed to Meet Local and Group Needs

More new-build and convention center renovations are designed for integration into the larger community, creating mixed-use spaces for convention-goers and locals alike.

BY Jennifer N. Dienst October 1, 2025

Budgeting for the New Normal

A recent PCMA Institute webinar offered strategies for managing expenses in the current market and budgeting for the coming year.

BY Michelle Russell October 1, 2025

Planners Under Pressure

While it may be universally accepted that event planning is stressful in nature, there’s a lack of research to support — and mitigate — it. Angelika Bazarnik is “filling the gap” to change that, and she has some ideas about how stress contributes to planners’ salary dissatisfaction.

BY Michelle Russell September 29, 2025

How Do Event-Planning Salaries Measure Up?

Are event planners paid fairly compared to professionals with similar responsibilities?

BY Michelle Russell September 29, 2025

Money Aside, What Do You Wish You Could Ask for From Your Boss?

Respondents to Convene’s annual Salary Survey spelled out what would make them happier — aside from a raise — in their current jobs.

BY Convene Editors September 24, 2025

Is It Time to Revisit Your Organization’s Cancellation Policies for Events?

In recent PCMA Catalyst community conversations, planners debated the wisdom of cancellation fees, took a look at event security, and shared how to encourage booking within the block.

BY Convene Editors September 24, 2025

CEMA Summit Celebrates 35 Years

CEMA Summit 2025 broke attendance records and introduced new initiatives for event marketers designed to keep their community connected all year long.

BY Kate Mulcrone September 22, 2025

The Keys to Meaningful Events

Trust and intention create powerful event experiences.

BY Beth Surmont September 22, 2025

This Event Turns Bureaucrats Into Creatives

The 8th Creative Bureaucracy Festival drew more than 2,000 attendees from nearly 50 countries to Berlin for a one-day, one-of-a-kind learning experience — not to be confused with a conference.

BY Michelle Russell September 22, 2025

What Science Has to Say About How to Use AI

The evidence is mounting that leaning too heavily on AI can affect our ability to think critically and retain information. Here’s how to stay in the driver’s seat.

BY Barbara Palmer September 17, 2025

Think Like an Innovator

According to Freeman audience research, the difference between a good and a great event may come down to mindset.

BY Kimberly Hardcastle September 16, 2025

How This One-Day Festival Creates an Engaged Community Year-Round

Organizers of the Creative Bureaucracy Festival have kept up a digital initiative from the COVID years to extend the festival’s reach globally and to keep the community connected.

BY Michelle Russell September 14, 2025

Inside a Gathering of Finance Officers

In April, the Native American Finance Officers Association held its 43rd annual conference in New Orleans, marrying tech and tradition to maximize engagement.

BY Michelle Russell September 12, 2025

3 Practical Use Cases for AI at Events

Concurrent sessions are the meat and potatoes of professional conferences. Use AI to improve the recipe.

BY Dave Lutz, CMP September 10, 2025

Membership Dip Tied to Events

A mid-year update from Marketing General Inc. shows some softening in membership growth and renewals among associations across sectors — and draws a solid line to lower conference attendance.

BY Michelle Russell September 9, 2025

This Negative TikTok Became a Teachable Moment

How a TikTok video berating hotel and conference staff at the National Federation of the Blind’s convention was turned into a learning opportunity.

BY Barbara Palmer September 8, 2025

Science Conferences Bucking the Trend

Record attendance at two major global scientific conferences — despite domestic funding cuts and travel headaches for international attendees — demonstrates the resilience of the scientific community and strategic thinking on the part of organizers.

BY Kate Mulcrone September 8, 2025

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