Discover the best in events education
From event design, to audience acquisition, negotiations and more, earn as you learn. Plus, PCMA Members can access premium content with hundreds of recorded sessions from past events, including Convening Leaders.
Collect CE credits by signing in with the email address on file with PCMA. Upon completion of the video, the credit will automatically be added to your CE Transcript.
Participate in upcoming webinars and collect additional CE credits when available.
This session will provide valuable insights from industry experts to support event strategists and destinations as they partner to maximize risk mitigation, promote effective decision-making, and negotiate favorable terms for future events ...
Transparency in Contracting: Navigating the Destination Booking Agreement (DBA)
Length:
00:55:44
Clock Hours:
1
This session will explore how these extensions increase revenue potential, turn audiences into advocates, and create the buzz that fuels growth ...
Achieving Win-Win Scenarios for All Interested Parties – Rethinking Sponsorship Sales
Length:
00:47:37
Clock Hours:
1
This session will unpack real-world case studied of how organizations reimagined their signature events to meet the new needs of their audience ...
Reinventing Your Signature Event: Lessons Learned from the Field
Length:
00:45:46
Clock Hours:
1
As we collect the group’s best cost savings hacks, experts from key meeting segments will evaluate those hacks and tell you the best way to leverage them ...
The Ultimate Inflation Hack: Crowdsourcing 100+ Cost-Saving and Cost-Avoidance Ideas
Length:
00:46:51
Clock Hours:
1
DEI expert & ELI Instructor Zoe Moore will provide a comprehensive overview of supplier diversity programs and the strategies you must put in place, ideally at the RFP stage, to set goals, execute them and measure success ...
How to Operationalize Your Commitment to DEI with a Supplier Diversity Program
Length:
00:47:06
Clock Hours:
1
In this session you'll get a sneak peak of the initial findings of the research - with the full report coming this fall ...
Unleashing the Power of Female Leadership: Key Strengths and Attributes to Take Your Seat at the Table
Length:
00:44:23
Clock Hours:
1
You'll hear from industry leaders on how to advocate for what's best for member audiences, organizational values, ways to respond and initiate change on human rights issues and understand different perspectives impacted by decisions to - or not to - boycott destinations ...
When State & Local Laws Impact Your Events: Addressing Boycotts, Advocacy, Social Offsets & Other Responses
Length:
01:01:39
Clock Hours:
1
For the 20–44-year-old Next Gen Event Goer (NGEG), events need to demonstrate clear value and provide opportunities for professional growth. NGEG doesn't see professional development in the same ways as other generations. This session will breakdown research to help you design and deliver events that are more authentic, more personalized, ...
Attracting & Engaging Next-Generation Event Attendees
Length:
00:46:37
Clock Hours:
1
If you’re tasked with bringing teams together and/or challenged with collecting authentic, vulnerable data, join this free firestarter workshop for an exclusive, interactive learning opportunity to explore the science and potential of creative self-expression ...
Webinar: EduCon 2023 Firestarter Workshop: Drawing people, drawing data.
Length:
00:47:31
More than ever event organizers are expected to increase attendee engagement with every event. This workshop discussion will present two frameworks around fostering human connection in events through meeting purpose and recognizing how neurotransmitters impact attendee engagement ...
Build Impactful Engagement into Your Team’s Event Designs: B2Me
Length:
00:39:51
Clock Hours:
0.75
Whether viewing sponsorship through the attendee’s need for engagement, knowledge and solutions or the sponsor’s desire to showcase value and lead generation – each view is unique and continues to evolve ...
Redesigning Your Sponsorship Offerings for Attendees and Sponsors
Length:
00:37:33
Clock Hours:
0.75
Food and beverage concepts provide a powerful opportunity to drive change in the key areas of sustainability and social responsibility. However, as many buzzwords are out there, there are equally as many myths on why things don’t move forward ...
Quick F&B Wins for Improved Social and Environmental Impact
Length:
00:52:19
Clock Hours:
0.75
Feeling overwhelmed with all the change? Jamie Clarke is the perfect guide to get you to where you want to go and be able to adapt to the ever changing events landscape ...
Why Collaboration is the Key to Navigate Continuous Disruption
Length:
00:57:12
Clock Hours:
0.75
In this authentic and open discussion, Alisha Wenc and Naomi Clare Crellin will share stories of how Empathy has helped them drive innovation and mission in their work. Alisha will shed light on how her work to advance Women – whether in tech or business – has relied upon an ...
Empathy and Engagement in Process, Practice and Program
Length:
00:41:09
Clock Hours:
0.75
Whether it’s a global pandemic or other disruptive forces on the horizon, the ability to approach contracts and negotiations in a collaborative manner has been challenging for both event strategists and suppliers alike ...
Tackling Contracting Obstacles through Collaboration to Move Your Events Forward
Length:
00:44:30
Clock Hours:
0.75
The team behind EduCon will reveal how they got creative with producing a revised hybrid event model, share the design and outcomes of the partner activations and experiences in The Hub and how collaborating with the host city partners and event suppliers led to the delivery of an immersive experience ...
PCMA EduCon Makers Series Webinar: Production & Experience Outcomes
Length:
00:34:05
Clock Hours:
0.75
You're not just competing against the plethora of virtual, in-person and hybrid events and experiences calling for your audiences' attention. You're also up against additional products and services that vie for your consumers' attention--including Netflix, social media platforms, and more ...
Secrets of Staying Relevant, Capturing Curiosity and Keeping Excitement in the Attention Economy
Length:
00:54:00
Clock Hours:
1.0
Though risk management isn't a new concept for business events professionals, event safety and planning are under the magnifying lens as reopening plans emerge and organizations plan for the safe return to meetings, conferences, experiences, and more ...
From Hygiene Theater to Safety and Risk Management
Length:
00:44:24
Clock Hours:
0.75
Moving forward does not mean returning to events' pre-pandemic days, especially as audience behaviors—and our industry's landscape—have permanently changed. Starting with current research and expanding with additional insights, learn how to move forward with hope, excitement, and authority ...
What the Future of Business Events Holds
Length:
00:39:02
Clock Hours:
0.75
Questions continue to abound when it comes to creating and rolling out event hygiene and safety practices, including who should assume the risk and which procedures have become best practices. In this deep dive, we examine safety through the lens of sports, offering lessons learned from hand-selected case studies ...
Let’s Play Ball: Examining Sports’ Safe Roll-Out Strategies
Length:
00:36:23
Clock Hours:
0.75
It's no longer enough to simply offer your events, experiences, products or services digitally or across different channels. Rather, successful efforts require restructuring strategies and reshaping experiences to cater to audiences across time zones and needs. Learn how you can harness the power of disruption and innovation to set up ...
Harnessing Disruption to Create a 365-Approach to Events and Experiences
Length:
00:38:06
Clock Hours:
0.75
Engagement isn't a means to an end at your event or experience. Rather, it's turned into a year-round mission that's key to retaining, growing and strengthening your communities ...
Building Communities That Foster Thriving, Year-Round Engagement
Length:
00:37:07
Clock Hours:
0.75
Following Janet Stovall laying out the business case for events, take a page from her playbook and become energized about meaningful justice, equity, diversity and inclusion (JEDI) efforts within your meetings, events, experiences and more. Walk away with actionable next steps and food for thought as you incorporate purpose--and become ...
Applying and Activating Justice, Equity, Diversity, and Inclusion (JEDI) Commitments
Length:
00:41:23
Clock Hours:
0.75
Diversity, equity, inclusion and purpose aren't just "nice to have" elements you can incorporate into your events, experiences and other touchpoints at the last minute ...
Driving the Future with Inclusion, Equity, Belonging, and Diversity
Length:
01:10:07
Clock Hours:
1.0