Harnessing Disruption to Create a 365-Approach to Events and Experiences

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It’s no longer enough to simply offer your events, experiences, products or services digitally or across different channels. Rather, successful efforts require restructuring strategies and reshaping experiences to cater to audiences across time zones and needs. Learn how you can harness the power of disruption and innovation to set up a strategic vision for the future–along with digital touchpoints that keeps consumers coming back for more.

Learning Objectives:

  • Explore the opportunities that disruption offers—along with challenges to overcome in creating thriving, future-focused events and experiences.
  • Develop a framework for restructuring and reshaping omni-channel events that are asynchronous (across time zones) and beyond space and location constraints.
  • Gain insights for connecting your community before, during and after your event(s) and ideas for keeping energy and engagement high through digital touchpoints.

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 00:38:06
  • Date: 07/08/2021
  • Speaker:

CMP Certification

  • EIC Status: Approved
  • CMP-IS Domain: A. Strategic Planning
  • Clock Hours: 0.75

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