Columns

Bridging the Future

We took a more far-out view for this issue’s Meetings Industry Forecast. Here’s why.

BY Michelle Russell November 1, 2017

Behind the Scenes: For All to See

Welcoming and inclusive events don’t just happen.

BY Michelle Russell October 2, 2017

Yelp Is on the Way

To provide attendees with top drinking and dining options in San Diego, the Biotechnology Innovation Organization partnered with Yelp.

September 25, 2017

Your Event App May Become Harder to Find

Will a new rule prevent your event app from being accepted in the App Store?

BY Dave Lutz, CMP August 2, 2017

Behind the Scenes: How to Deal With Technology Anxiety

Technology can anchor us to our colleagues — and pull us under water.

BY Michelle Russell June 1, 2017

Behind the Scenes: Civility Under Siege — How to Encourage a More Inclusive Meeting Environment

The incident with United Airlines suggests that we are moving away from what our society needs most — and what face-to-face events should do best.

BY Michelle Russell May 1, 2017

4 Ways To Personalize a Large Meeting

Can a conference for hundreds or thousands of attendees capitalize on the mass-personalization trend — making it seem like a program for one?

May 1, 2017

What Physicians Will Want out of Your Medical Meeting

The way medicine is practiced is changing. To serve the doctor of tomorrow, so must medical education.

BY Michelle Russell April 3, 2017

Behind the Scenes: Annual Review

How the meetings industry performed over the last decade.

BY Michelle Russell March 1, 2017

Behind the Scenes: Guiding Principals

Why we call PCMA’s annual Meeting ‘Convening Leaders’

BY Michelle Russell February 1, 2017

How Face-to-Face Events Address Worldwide Challenges

A chronic societal ill was addressed with remarkable success because one attendee took what he learned at a conference and applied it to his life’s work.

BY Michelle Russell January 3, 2017