Amidst debate over intermittent fasting, release at American Heart Association of a new study underscores the crucial function of medical and scientific gatherings in sharing research with the public.

Setting long-term goals for marketing your event will help build awareness and connection, not just your database.

We’ve got two handfuls of easy ways to generate engagement for your event on social media.

“What gets measured, gets managed,” is a phrase coined by management guru Peter Drucker. For annual conferences, this is best accomplished by identifying and adopting a combination of leading and lagging performance measures.

Your packed education program will leave participants feeling overwhelmed unless you provide opportunities for them to synthesize their experience. Here’s how.

Mastering the ‘language of listening’ — sometimes by simply not talking — improves our personal and professional relationships.

We’re not the same as we were before the pandemic — we’re better equipped to handle the challenges we’re facing.

Here’s a simple project-management tool that can help streamline internal communications — and clarify accountability — for annual meetings. 

These easy-to-implement ideas will make your attendees’ experience more personalized and highly engaging.

Event professionals have an exciting opportunity to change how they do things. Don’t let this moment pass you by.

Marketing professionals at mdg share how they resolve to renew their approach to digital marketing, branding, messaging, and more.

“We are so much more than layers of specs,” said one respondent to our Salary Survey who is seeking consideration from a boss.