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Audience Acquisition & Engagement
Getting Personal in a Digital Crowd
A group of Georgia Tech students, and the event technology company they founded, have created a platform that allows for flexible, self-selected conversations in the digital space.
PlanetIMEX Community Day: A New Approach to Boosting Digital Event Engagement
To provide the best digital experience possible for your audience there’s a lot to learn from how TV, film and social influencers keep fans glued to their screens. Heather Mason started her career in TV and film production, providing her the unique perspective to strategize and deliver engaging digital events.
Webinar: How to Create a Virtual World with Mediasite Events
Travel is on hold. Your event doesn’t have to be. In-person events might be a thing of the past for now, but with the right tools and strategy you can still create incredibly engaging and inspiring virtual experiences for your attendees.
Roller-Skating Carhops? How One CVB Took a Retro Approach to Safely Showcase its Dining Scene
Newport Beach & Company serves up good food, entertainment, and safety during socially distanced media event promoting the city’s first-ever restaurant month campaign.
Talking to Strangers in a Pandemic
Meet Cart maven Emily Hope Dobkin, founder of a company called Betterish, brings people together by having them share their stories in online sessions.
Roping in a Global Audience
When an Oklahoma City cowboy museum closed its doors to visitors in March due to the pandemic, it found a social media star on the premises to keep its audience engaged.
Are Virtual Events Enough?
Competing for delegate attention has never been easy. Now, with the rise of virtual events, the power of connecting with audiences in-person is becoming clear.
5 Ways to Make Digital Events More Responsive to Audience Needs
From staffing requirements to keeping participants engaged, here’s what The Ortus Club has learned in short order about virtual audiences.
Chat & Learn: Not Your Grandad’s Webcast
Pete Erickson and Dan Noake will talk about how they took Google from live event to live stream in the space of 4 weeks, what mistakes they made along the way, and ultimately how they are developing new ways of connecting communities whilst COVID remains a concern.
Engaging Attendees in a ‘Two-Dimensional World’
Derrick Johnson and Gregg Talley of Talley Management Group discuss the importance of changing live-event engagement tactics to capture the attention of a digital audience.
A Full Day from Your Couch: Take Yoga Classes, Watch Sunsets, and Sing Along to Late-Night Concerts
Are you missing the opportunities to discover new places and meet new people? CVBs, hotels, restaurants, and event organizers are working to give people a taste of what makes them unique — no packing required.
Scientific Meetings That Aren’t Afraid to Experiment
It used to be that scientific and medical conferences were highly formulaic, but planners are testing innovative session formats, presentation materials, and registration pricing, to name just a few elements.