September/October 2023

Cover illustration by Liam Eisenberg

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Overshooting the Mark

We look forward to an exciting future for our global business events community. And that future starts now.

BY Sherrif Karamat October 9, 2023

Shelters From the Storm

How convention centers help communities recover in a crisis.

BY Michelle Russell October 9, 2023

How to Get Your Boss to Sign off on Your Event Strategy

At a CEMA Summit session, senior event organizers broke down how they get executive buy-in for their event plans — from using data that shows your event’s impact to thinking like a politician.

BY Jennifer N. Dienst October 9, 2023

How to Plan for Possible Protesters at Your Event

A veteran of dealing with disruptive behavior at meetings shares six recommendations to help organizers prepare for the prospect of attracting protesters at their events.

BY Michelle Russell October 6, 2023

Keeping Digital Events Relevant

Some event management students in professor’s undergraduate class believe that virtual events are “outdated.” PCMA’s Catalyst Community offered their ideas on how he could dig deeper for more insight.

BY Convene Editors October 5, 2023

How to Think Like an Event Content Strategist

What’s the first thing event content strategists need to do? According to speakers at a recent CEMA Summit session, you need to define your scope, because event content can encompass everything from signage to main stage messaging.

BY Casey Gale October 2, 2023

Leading Your Team With Compassion and Transparency

A session at CEMA Summit 2023 offered leaders ideas for navigating their teams through periods of upheaval — mergers and acquisitions included.

BY Curt Wagner September 25, 2023

Capitol Hill Addresses Visa Wait Time Issue

Convention attendees and exhibitors from some non-U.S. destinations have been contending with visitor visa processing times as long as 800 days, negatively impacting international participation at U.S.-based events. New legislation targeting the issue offers some hope.

BY Casey Gale September 22, 2023

Do You Need a KPI Event Playbook?

A session at CEMA Summit 2023 spelled out the alphabet soup for event success — KPIs, OKRs, and all the Rs.

BY Michelle Russell September 18, 2023

When Freddy Krueger Met Snow White — Online

Association listens to its members — academics and students — and launches its first virtual-only conference that brings the worlds of academia and pop culture together.

BY Casey Gale September 11, 2023

Media Mixer + Makers

The PRSA Travel & Tourism 2023 Section Conference’s closing event venue gave participants a sense of the host destination’s past, while a pop-up makers market showcased its present diversity.

BY Michelle Russell September 7, 2023

Tactics to Help Resolve Competing Priorities in Planning Your Event

According to the Center for Exhibition Industry Research (CEIR), the business-to-business exhibition industry is still in recovery mode, which has been challenging on many fronts for event organizers.

BY Dave Lutz, CMP September 7, 2023

Medical Group Takes Training Workshops on the Road

To better support physicians’ soft skills development, the American College of Chest Physicians launched a country-wide tour of its empathetic listening training workshops, focused on the critical first five minutes of clinician/patient interaction.

BY Jennifer N. Dienst September 1, 2023

Diversity, Equity, and Inclusion ‘Actively Practiced at Every Level’

In an EduCon 2023 session, DEI consultant Zoe Moore shared how event professionals can integrate diversity, equity, and inclusion into all aspects of their organizations’ operations by implementing a supplier diversity program.

BY Casey Gale August 28, 2023

How Events Can Mimic Private Membership Networks

“Paid membership community” may technically describe a traditional association, but it’s now more generally recognized as an online business model that facilitates member connections around a common mission or interest. Here’s what events can learn from them.

BY Nadia Bennet August 25, 2023

10 Ways to up Your Event Planning Game

We find ourselves in a unique position — we can still explore new ideas, but the window of opportunity is closing fast.

BY Beth Surmont August 10, 2023

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