November 2018

Cover illustration by James Yang

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Steve Pemberton: Defying the Odds

Steve Pemberton, author and Convening Leaders Main Stage speaker, shares insights on transcending circumstances.

BY Barbara Palmer November 2, 2018

Meeting in Middle-earth at Oxonmoot

Every year, the Tolkien Society — an educational charity, literary society, and international fan club — hosts scholars, fans, students, and members from around the world at the University of Oxford for Oxonmoot, a celebration of author J.R.R. Tolkien’s works, including “The Lord of the Rings” and “The Hobbit.”

BY Casey Gale October 31, 2018

CMP Series: How to Negotiate Better With Hotels

It may be tough to negotiate in a sellers’ market, but hotels don’t hold all the chips. Successful negotiators share their tactics for reaching a fair deal.

BY Ellen Ryan October 31, 2018

Priya Parker: Don’t Skip Over Purpose

Gathering people together is an act of ‘transformative leadership,’ says Priya Parker, the author of “The Art of Gathering. “Always, always start with purpose.”

BY Barbara Palmer October 31, 2018

Exploring Blockchain for Business Events

The travel and hospitality industries are already using blockchain. What’s its potential for business events?

BY Michelle R. Davis October 31, 2018

Looking Ahead: Embracing the Future

Business events are at the epicenter of the technology boom. Let’s capitalize on the opportunities that brings.

October 31, 2018

When Does Segmenting Make Sense?

When building event-marketing campaigns, there are several ways to segment your audience and customize the times you reach out to specific groups. And sometimes, speaking to your entire prospect database just makes the most sense.

October 31, 2018

Visa-Approval Hiccup forces Fifteen Seconds Festival to Improvise

The Fifteen Seconds Festival had big plans for a U.S. debut this past September, but a visa-approval hiccup forced organizers to improvise with an entirely different event.

BY David McMillin October 31, 2018

How Events + Book Publishing Turned an Association Around

Middle East Council of Shopping Centres (MECSC) CEO David Macadam shares how conferences — and a book and magazine — helped grow membership.

October 31, 2018

Walk/Bike/Places Conference in New Orleans

Event Details Sept. 16–19, 2018 Sheraton New Orleans Hotel New Orleans What It’s All About Produced by Project for Public Spaces, Walk/Bike/Places is a biennial professional-development conference that gathers together

BY Casey Gale October 31, 2018

Lesson Plan for Attracting Student Members to Your Organization, Events

What’s the right strategy for student members at your organization and for those who attend your events? Here’s my lesson plan.

October 25, 2018

Behind the Scenes: ‘An Uncomfortable Position’

Event technologies can help make events run more smoothly, but that’s not the only kind of experience we should be designing for participants.

BY Michelle Russell October 24, 2018

The Spark: Events Need Element of Surprise

Your participants aren’t looking for predictability at your events.

BY Don Neal October 24, 2018

What Worries International Events Organizers?

A recent survey of international event planners yields a few surprising results.

BY Jasmine Zhu October 24, 2018

Can Promiseland Project Help Reunite Polarized America?

A collection of architects and home builders are donating their talent, time, money, and passion to create a place for open and honest conversation in America, one destination at a time.

BY David McMillin October 19, 2018

Technology: What to Focus on Now

We asked three leading tech experts — women all known for being ahead of the curve — what business-event organizers should be keeping top of mind going forward.

BY Michelle Russell October 16, 2018

Karamo Brown: You Have Power to Create the Life You Want

U.S. ‘Queer Eye’ culture expert and 2019 PCMA Convening Leaders speaker Karamo Brown on overcoming the fear of bringing your whole self to your personal, professional lives.

BY Curt Wagner October 14, 2018

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