Hotel nights, direct spending, tax revenue — these numbers capture just a fraction of what face-to-face gatherings mean. As the
events industry aims to articulate its true value to lawmakers and the general public, the narrative needs to include both dollars and difference-making efforts.
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Puerto Rico’s Center for Recovery
Post-Maria, the Puerto Rico Convention Center didn’t sustain any major damage, making it a main hub for relief efforts.
How They See You
A new survey, funded by the PCMA Education Foundation and sponsored by Marriott, reveals how corporate and association execs view the event professionals in their organizations and the business skills most valuable to them.
Barcelona International Convention Centre’s Phil Cross on Being Adaptive
“I very much enjoy the difficult and challenging negotiations, the clients that really challenge you to do something differently.”
22 Days at George R. Brown Convention Center
When Hurricane Harvey flooded Houston, the George R. Brown Convention Center prepared itself to shelter a thousand evacuees. They ended up with more than 10,000 — some of whom stayed for three weeks.
Denver’s Luis Benitez on Supporting a Newly Acquired, 20,000-Plus Attendee Show
The director of Colorado’s Outdoor Recreation Industry Office talks about luring a portfolio of giant outdoor shows to Denver — and how the destination’s economy and culture stand to benefit.
Convening Leaders Preview: Bill Strickland
The president and CEO of Manchester Bidwell Corporation offers after-school arts programs and job training for ‘people who have been given up for dead.’
Wired Editor in Chief Nicholas Thompson
Wired’s editor in chief on making technology work for the good of society.
Convening Leaders Preview: Neri Oxman
The architect and designer breaks disciplinary boundaries connecting science, engineering, and art.
Convening Leaders Preview: Christopher Nassetta
Hilton’s chief executive is credited with helping create the second-largest hotel company in the world. And his people skills rival his business skills.
Behind the Scenes: We’re the Helpers
When bad things happen around the world, the business-events industry can do much good.
New Names, New Spaces
What lessons can we learn from outside our industry?
Does Your Meeting Have a Mascot?
How did the European Society for Organ Transplantation build buzz for its 2017 Congress? With a mascot named Gaudino.
Engaging Current and Future Audiences With Design
Aligning passion and creating innovative learning- and user-experience design are important in attracting and engaging future audiences.
Merging Innovation With Food Trucks
The Kellogg Company wanted to incorporate food trucks into a sales meeting focused on culinary trends — and tapped a visionary young entrepreneur to pull it off.
“The Real Farmville”
The Huntington Convention Center of Cleveland has its own farm — not to mention a full-time intern who’s helping study bee-colony collapse.
Cleveland Plays the Long Game
There were both short- and long-term impacts to Cleveland’s economy from hosting the 2016 Republican National Convention.
Open House at the Vancouver Convention Centre
The convention center has been hosting an open house each year since 2010.
What Makes Your Attendees Show Up?
The “Decision to Attend 2” study quantifies what makes your attendees want to go to your meetings.
Sonoma County, After the Fire
Sonoma County Tourism’s new CEO on recovering from the wild fires that burned Northern California in October — including how meetings can help.
An Easy Food Truck Tip
Here’s a simple tip to avoid those long lines.
Why Data Ethnography Matters
Numbers don’t tell the whole story. Data ethnography can provide a more accurate picture of your attendees by adding cultural and emotional context.