Convene asked ChatGPT, a generative artificial intelligence released by OpenAI in 2022, how the metaverse will improve business events. Here’s what it told us.

Atlanta Meta World, launched in 2022 by the Atlanta Convention & Visitors Bureau, aims to attract real-life meetings and tourism through its lifelike virtual platform. Managing Editor Casey Gale took the platform for a spin.

The most popular use-case scenario for the metaverse today, according to the CEO of 3D virtual and hybrid event platform MootUp, is a direct result of our hybrid work world.

Yaron Lipshitz, CEO of event-tech company Allseated, on the business application of the metaverse to events.

Entrepreneur and academic Tommaso Di Bartolo, speaking at Convening Leaders 2023, tackled the metaverse questions many in events are asking.

AI-powered, data-mining tools can help event professionals gain a deeper understanding of their audiences.

Whether it is digital, hybrid, or in-person, an event’s content is an abundant source of data, says the CEO of an events analytics company.

Collecting data about events is critical, but planners need to communicate those stats and numbers through a compelling story that helps stakeholders take action. Here’s how to get started. 

Telling stories about events and audiences is crucial to getting a message across — and that includes narratives about data, says author Nancy Duarte, who shares three ways to do that.

Numbers are essential to our everyday lives. Even though we use them all the time, we are missing the opportunity to make data and numbers less abstract and more understandable, say the authors of a new book.

How can you measure engagement at a physiological level? It turns out there’s a tool for that.

When COVID-19 forced the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA) to make Global Pet Expo a digital experience in 2021, show management learned valuable lessons about data capture that it has put into practice at its in-person show.