2020 was all about adapting to “the new normal.” But Convening Leaders speaker Peter Hinssen said we need to anticipate the “never normal” — a reality where change is constantly triggered by “seismic shocks” like the COVID-19 pandemic.

“Everything is up for grabs” in the business events industry, said ECEF keynoter Julie Cottineau, who shared in her session how to use a “twist” approach to rethink how to engage attendees, sponsors, and exhibitors in the new normal.

Just as the COVID-19 vaccines began rolling out, we asked December Recovery Dashboard survey respondents, both planners and suppliers, if they’re feeling more hopeful — and if the news has changed their plans for the coming year.

Supported by TCEB, join us and learn how you should develop the right data metrics for sponsors and partners of your digital events. Also, what are the questions to ask of the event platforms to ensure you receive the data at the completion of your digital event thereby creating more value for your event stakeholders.

You want people to register for your event, but are you unintentionally creating friction in marketing efforts, website, and registration process? Here’s how to simplify things.

Here’s how the American College of Emergency Physicians organized a digital event that prioritized professional production, education, research — and serendipitous encounters.

Try these ideas to boost registration on for size.

Join the experts from CadmiumCD, Projection, and Conference Managers for an in-depth discussion on how to plan your event production in 2021 and beyond. We’ll explore best practices, tips, and even a few case studies on how to prepare for successful virtual and hybrid events.

According to a global survey of meeting professionals by American Express, small in-person events will return late in the year.

Physician leaders at a medical association offer lessons learned when remaking two in-person events into fully digital versions during the pandemic.

The American Academy of Pediatrics’ annual in-person National Conference and Exhibition puts on a show each year, mixing entertainment with content and bringing “emotion to science.” How did they accomplish that with their 2020 all-virtual event?

What are best practices for developing an on-site and remote command center for AV and staff to produce a virtual event? A handful of event professionals recently shared their ideas on PCMA’s Catalyst forum.