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Business of Events
PCMA Press Conference Highlights New Directions for 2020
PCMA President and CEO Sherrif Karamat announced new services and partnerships during a press conference yesterday, while underscoring PCMA’s commitment to helping business events transform global economies and societies.
What Meeting Trends We’ll Be Watching in 2020
The editors of Convene looked back over 2019, asking this question: What’s one meeting and event trend on my radar in 2020?
PCMA and CEMA: ‘The Synergy Is There’
The new alliance between the two organizations includes collaboration on education and research.
Catching Up With the Original Class of PCMA’s 20 in Their Twenties
PCMA launched the 20 in Their Twenties program in 2014 to create more opportunities for rising stars in the industry. Convene is following up with members of the inaugural class to learn about their career paths.
How the Annual Destination Wedding Planners Congress Marries Business With Pleasure
Approximately 500 wedding planners from 75-plus countries are expected to attend the 7th Annual Destination Wedding Planners Congress (DWP) in Rhodes, Greece, this April, marking a return to the country that hosted the inaugural DWP in Athens in 2014.
A “Water-Shed” Moment for the Financial-Services Industry
As the financial-services industry wrestles with harassment at its conferences, a policy expert offers a formula to address the issue at all events.
Three Tips for Telling Effective Data Stories
With the human brain wired to process stories, storytelling is crucial to getting a message across — and that includes narratives about data, says author Nancy Duarte, who shares three ways to do that.
Louisville’s Liquid Courage: How Embracing City’s Bourbon Heritage Helped the Brand
Ditching generic branding, one destination fully embraced what it recognized to be an asset that has set it apart for more than 200 years. Here’s why that move worked, and how the message gets tweaked for different groups.
San Jose’s Tattoo-Worthy Destination Branding
Truly authentic and successful destination branding is embraced by local residents and in turn by visitors, including event attendees. San Jose offers an interesting case in point.
How Technology Can Help Fight Overtourism
Technology gets a lot of the blame for fueling overtourism — can you say Instagrammable moments? But some destinations are finding they can use technology to help lessen the problem of crowded sites. Here’s how and what that means for events.
Music Licensing for Events: Who Pays ASCAP?
Planners on the PCMA Catalyst site share their view on who is responsible for music licensing: event organizations or the venue?
Two for One: How Organizers Combined a Food Writers Conference With a Food and Music Festival
When Hanna Raskin, food editor and chief critic for Charleston, South Carolina’s Post and Courier newspaper, was elected board president of the Association of Food Journalists (AFJ) last year, she