Business of Events

Money-saving, revenue-raising, and risk-management strategies for meetings and trade shows of all sizes. And we look at the logistics of international meetings, from cultural concerns to business practices around the globe.

Stop Thinking of Your Event as a Finite Thing

Author and Convening Leaders keynote speaker Simon Sinek says we must adopt an infinite mindset in order to be successful — and that includes the way we approach our events and consider our competition.

BY Cristi Kempf December 2, 2019

Events Industry Forecast: What’s Next in Tech, Travel, Lodging, Exhibitions

In our annual Events Industry Forecast, Convene’s editors take a look at the top trends and new ideas shaping the meetings industry — and what’s on the horizon.

BY Convene Editors November 12, 2019

How to Survive, Thrive After Commission Omission

In early 2018, when Marriott reduced its longtime commission structure by 3 percent, everything changed for independent meeting professionals. Nearly two years later, here’s a look at how three have strategically worked through that challenge.

BY Nancy Mann Jackson November 9, 2019

Consumer Trends for Event Marketers

What consumer and business trends are most relevant to events? Speakers at CEIR Predict, the Center for Exhibition Industry Research’s annual exhibition outlook conference, identified three that deserve attention.

BY Renee Goldstein November 5, 2019

Leaving Legacies: BestCities Global Recognition Awards

Associations leave a wide-range of enduring legacies. Now, through a new award program, their impact goes even farther — including this year to fight kidney disease in Laos and help a music nonprofit that has a school in South Africa.

BY Jasmine Zhu November 4, 2019

‘Event Fee’ Sticker Shock: How to Deal With Unexpected Venue Fees

Here’s advice from planners on the PCMA Catalyst forum about what to do when a venue tacks on event fees and other surprise charges.

BY Convene Editors November 4, 2019

Taking Aim at Guns and the Events Industry

The threat gun violence poses to society — and specifically to face-to-face events — led Event Leadership Institute’s Howard Givner to spearhead an industry-wide campaign for reform.

BY Michelle Russell November 4, 2019

5 Ways for Event Organizers to Think Like Startups

We live in an era of unicorns (early-stage companies with a market cap valued at $1 billion-plus), and a time when business entrepreneurs are touted in Fast Company and Wired as our economy’s future. How can event organizers ride the wave of the exciting and lucrative startup world?

BY Don Neal November 3, 2019

CEIR Research Shows ‘Vibrant Market’ for Sponsorships

The Center for Exhibition Industry Research’s new study finds that eight out of every 10 exhibitors have invested in sponsorships in the past two years.

BY Michelle Russell October 28, 2019

Paris, Costa Rica Are Top Destinations for Meetings, Incentives

San Diego, Nashville, and Singapore are trending for 2020 in Global DMC Partners’ annual Global Destination Index, which presents the most popular meeting and incentive destinations for and identifies up-and-coming markets.

BY Curt Wagner October 21, 2019

The F&B Trends Gaining Traction in the Middle East

Cloud kitchens, food halls, and experiential F&B — including meals fully prepared and served by robots — are among the dining trends that are “creating disruptions” in the Middle East,

BY Jasmine Zhu October 21, 2019

Are Manels Losing Ground?

Gina Glantz co-founded GenderAvenger five years ago to help ensure that women are equally represented as speakers at conferences. Lately, Glantz says, ‘something extraordinary’ has been happening.

BY Barbara Palmer October 11, 2019

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