Business of Events
To Succeed in Asia-Pacific, You Have to Do This
Adapting to local business practices and culture is a must, says business-strategy expert Bhavya Sehgal.
Reshaping the Asian Tech Landscape
Move over, Silicon Valley. For a small country, Singapore is quickly becoming a massive global innovation hub.
3 Takeaways From Freeman’s Global Brand Experience Study
Nearly 1,000 global marketers shared how live events fit in their overall strategy, shedding light on opportunities for growth and development in the industry.
Human Resilience as a Business Model
According to one expert, employee resilience starts with an organization’s culture.
Does This Look Like a Tech Booth?
A different approach to space can change your perspective — an idea Spacebase demonstrated with its experiential alternative to a traditional trade-show booth.
Gaining Hands-On Experience
At a global congress for oral implantology in New Delhi, India, doctors were able to immediately put into practice what they had learned.
Serious About Business Innovation? So Is Orlando.
Orlando’s thriving life-sciences and health-care sector, advanced manufacturing industry, and tech start-up community lend themselves to forward-thinking event programs.
Unpacking the Trouble With Travel
At a recent forum sponsored by Meet Puerto Rico, a panel of meetings and travel heavyweights discussed the many challenges — and select opportunities — of ‘Traveling in These Times.’
5 Tips on How to Control Your Message in a Crisis
When a crisis occurs, the press expects an explanation right away. Ari Fleischer, former White House press secretary, shares his formula for staying cool under pressure.
How Will Europe’s New MedTech Guidelines Affect Your Meetings?
Medical conferences with international attendees should ‘brace themselves for an impact.’
5 Destinations Using Virtual Reality to Put You in Their Place
Virtual reality has finally arrived. And destinations and venues are getting increasingly creative about using it for 360-degree tours, high-flying site visits, and more. Grab your headset and take a look.
Crossing the U.S. Off the Destination List
While President Trump’s travel ban remains hung up in federal court, it already is having an effect on bookings of U.S. cities for international business events.