Audience Acquisition & Engagement
RIMS’ Conference Exhibitors Face Off in Start-Up Stadium
Six emerging start-up exhibitors at RIMS Conference demonstrated their technologies during a “Shark Tank”–style showdown judged by an expert panel of risk professionals.
Networking Key to Nursing Conference’s Climbing Attendance
Educational content, like the Care Coordination and Transition Management program, also drives attendance at the American Academy of Ambulatory Care Nursing annual conference.
Exploring C&I, the New Q&A
Looking for ways to freshen up its meeting for nearly 8,000 attendees, the European Academy of Allergy and Clinical Immunology dropped the Q&A and opted for a conversations and input format. Here’s how it went over.
Get Attendees on Their Feet With Walking Sessions
One thing attendees do a lot of at events is sit. Try a walking session to get them to stretch their legs and inject some energy into the program.
10 Best Practices to Make LGBTQ+ Attendees Feel Welcome
By following a few simple recommendations, you can ensure that LGBTQ+ attendees feel at ease throughout their entire event experience.
Women Deliver Conference Tries ‘to Shake Up Power Dynamics’
When the largest conference on gender equality, Women Deliver, gathered in Vancouver last month, they explored one question in particular: How are you going to use your power for good?
Challenge Organization, Attendees with Wisdom Conferences Sessions
Looking for a way to differentiate your conference? Drop the ‘something-for-everyone’ program approach and use your event as a setting to deliver wisdom, says Dave Lutz of Velvet Chainsaw Consulting. Here’s what that looks like.
Have You Traced Every Footstep in the Attendee Journey?
There is a good chance you are missing opportunities that arise from the time they consider registering for your event until after they take their leave.
Experiential Marketing and the ‘Future of Meeting and Events’
Two striking examples of how to pull off immersive events: Samsung’s Galaxy Unpacked, and from a venue standpoint, the ways the Long Beach Convention and Entertainment Center delivers on the experiential trends identified in the PCMA Foundation/Marriott future of events study.
A Not-So-Welcoming World for LGBTQ Travelers
Pride Month shined a light on those corners of the world that still have a ways to go when it comes to welcoming LGBTQ travelers — something that event organizers need to keep in mind when selecting host destinations.
Why the North American International Auto Show is Getting a Tuneup
After 31 years, the Detroit Auto Show is moving from January to June and going from 14 days to 12. Will those efforts to ‘evolve and change’ rev up the event?
A Deep Dive Into Attendee Behavior
Digging for honest attendee feedback, PCMA Foundation and Steelcase went beyond surveys in a study that gauged attendee behavior at Convening Leaders 2019. The results — released at EduCon — hold valuable cues for all kinds of events.