News & Trends
Ixnay on the ‘Surprise and Delight’ Elements of Incentive Programs and Other Findings
The Incentive Research Foundation recently published a white paper summarizing facilitated conversations among incentive travel professionals who met in April in The Palm Beaches. Here’s a recap.
5 Ways to Use Influencer Marketing to Drive Attendance
You should be cultivating influencer marketing to promote participation at your next event. Here’s how.
Study Finds Event Marketers Continue to See Gaps in Event Tech
Fifteen months into the pandemic, some event marketers are still struggling to achieve similar results from their digital events as their previous in-person versions, according to a study from videoconferencing company BlueJeans.
What Are the Biggest Roadblocks to Post-Pandemic Business Travel?
Unpredictable airfares, fluctuating entry restrictions, and rental car shortages are just a few of the challenges facing travelers right now, according to travel writer Peter Greenberg, who spoke at Destination International’s recent CEO Summit.
2 Associations Tweak Plans for Second Year of Digital Events
Convene checked in with two associations that produced digital events in 2020 to learn what they are doing differently this year. One leaned into interactive online opportunities for participants while the other went from complimentary registration to an “attainable” pricing model.
4 Fallacies Supporting the Argument That It’s Hard to Find Qualified Diverse Candidates
A recent Stanford Social Innovation Review article takes apart the notion that it’s more difficult to find qualified Black professionals than white professionals.
How Redesigning a Hybrid Event’s Physical Space Led to Other Changes
This year marks the 20th anniversary of the Exhibition & Convention Executives Forum (ECEF), but in many respects, ECEF 2021 — making its debut as a hybrid event — will
Chasing Down Viable Hybrid Meeting Solutions
PCMA’s Rocky Mountain Chapter held a hybrid/hackathon event on Global Meetings Industry Day designed for participants to arrive at a way to engage chapter members dispersed over several states throughout the year, online and in person.
Top Takeaways from the May-June Edition of Convene
The latest issue of Convene offers ideas and insights for meeting professionals. Here are some of the top takeaways.
This Big Cheese Conference Promises Participants Online Interaction
When the American Cheese Society Annual Conference meets digitally in July, the organization plans to reimagine its popular in-person sessions, such as ‘Meet the Cheesemaker,’ in a virtual format.
DMOs as ‘Stewards and Brand Managers of the Destination’
William “Bill” Talbert III, president and CEO of the Greater Miami Convention & Visitors Bureau, discusses how DMOs and events have changed during his 30 years in Miami.
CVB Leader: ‘Hang On, It Is Going to Be a Wild Ride’
Karen Williams, CTA, plans to retire at the end of June after seven years as president and CEO of Louisville Tourism. It will be her second time retiring from the