Event Strategy & Design
Death of the Buffet and Other Environmental Silver Linings Brought to Us by COVID-19
On the eve of Earth Day, we checked in with two leaders at the organization steering the business events industry towards a new benchmark of sustainability. We asked: Are we more or less focused on sustainable event design a result of the pandemic?
Draw a Tree That Will Grow in the Real World
To celebrate Earth Day, digital platform Piccles will plant a tree for every tree submitted on its collaborative drawing platform. It could be the start of a new way of creating digital experiences to do good in the world.
Avoiding Climate Doomism
Atmospheric scientist Michael Mann has written a new book on climate change, and it’s cause for some optimism — if we can pair agency with urgency, and individual with collective action.
Temporary Fix or Permanent Change? An AV Perspective on the Evolution of Trade Shows
Sean Wargo, senior director of market intelligence, AVIXA, says we need to move away from the idea that a trade show is a “calendared moment” and think of conventions “as content that has a long tail.” Here’s what that looks like.
Solving a Networking Issue at Hybrid Events
How can virtual and in-person attendees interact at hybrid events? Members of the PCMA Catalyst community discussed the topic in a recent thread.
Hybrid Meetings: One Size Does Not Fit All, Survey Respondents Say
Business event organizers are creating hybrid events as varied as the organizations they serve. Respondents to Convene’s latest COVID-19 Dashboard share how theirs will look.
Meeting in a Pandemic, Part Two: Back to Face-to-Face
The Professional Dairy Producers of Wisconsin’s business conference returns to an in-person format — and keeps the benefits of digital.
Two Perspectives on the Same GMID Event
Global Meetings Industry Day was celebrated in New York City with a hybrid event and Convene was there, online and in-person. Here are accounts of our experiences.
5 Ways to Please Virtual Exhibitors, According to Attendee Data
Virtual and hybrid events platform company Swapcard has published actionable insights gleaned from nearly 500 events the company has hosted to help organizers provide their exhibitors and sponsors with ROI.
4 Tactics for Hybrid Events
According to the recently published Derse white paper, hybrid should be thought of as “an infinity loop” — not just a one-off mix of an in-person event with a digital component.
6 Questions to Consider While Planning Your Hybrid Future
While event organizers are preparing for a return to in-person events, they still must decide if they will or won’t provide audiences digital options. These important considerations can help guide them.
Hybrid Events Bring Back FOMO
Digital events have eliminated the fear of missing out from attendees’ minds, according to MeetingPlay CEO Joe Schwinger. But hybrid events are a way to reintroduce FOMO.