Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

2 Ways to Personalize a Special Event

How do you impress destination-marketing executives with a takeaway that speaks to a destination?

BY Michelle Russell July 18, 2017

Canada’s Nurses Meet, Speak Out in Calgary

How a medical association is using its app to amplify members’ voices, at their meeting and beyond.

BY Calgary TELUS Convention Centre July 17, 2017

Why Wall-to-Table Might Be the Next Big Thing in F&B

Vertical farming is a sustainable, delicious way to feed the world — including conference attendees.

BY Jasmine Zhu July 11, 2017

Behind the Scenes: Five of the Fastest-Growing Trade Shows

Convene TV hosts Carrie Ferenac and Kimberly Bottom unpack the secrets behind their success.

BY Convene Editors July 10, 2017

The Revolution Will Be Texted

During an American Farm Bureau Federation conference, farmers and ranchers used their cellphones to tell Congress what they thought about a pending bill critical to their future.

BY Casey Gale July 3, 2017

How a Resort in New Mexico Gives Abandoned Horses a Second Chance

The Hyatt Regency Tamaya in New Mexico is saving wild and abandoned horses — and relying on the help of meeting attendees to do it.

July 3, 2017

Salesforce: The Force of Face-to-Face

Salesforce comes down from the cloud to host a series of live events — including World Tour London 2017.

BY David McMillin July 3, 2017

Coworking at The Venetian in Las Vegas

Because isn’t sharing ideas what meeting space is all about?

BY Convene Editors July 3, 2017

How the Founders of The Outpost Took Their Ideas to the Great Outdoors

Companies need to showcase, not just their products, but their cultures.

BY Casey Gale July 3, 2017

Pass the Bot Joy!

Little pieces of art called Bots played a whimsical role in connecting attendees to each other and PCMA partners during PCMA’s Education Conference.

BY Michelle Russell June 27, 2017

What’s on Your Failure Resume?

The longer it is the better, says a Stanford business school lecturer on organizational behavior.

BY Jasmine Zhu June 27, 2017