How the event technology company Encore brought host city Washington, D.C. to a ballroom for a VIP audience.

Neuroscientist Paul Zak on how immersion is created — and how to make the most of it.

Even if planners don’t have the resources to hire a professional coach, there are ways they can improve their speakers’ effectiveness.

Members of PCMA’s Catalyst community offer meeting manager some guidance on what international attendees need for their visa applications.

Indiana University Bloomington conference explores music star Taylor Swift’s lyricism, feminism, economic impact, social-media presence, and more through an academic lens.

Fifteen years ago, she coached speakers for the first major TEDx event. Hayley Foster has since built that initial experience into a successful business, helping speakers to focus on what makes their message unique and their presentation authentic.

Your speakers aren’t the stars of your show — their message should take the spotlight. In Don’t Tank Your TED Talk, short talk expert Hayley Foster offers a primer for succinct and compelling presentations you can share with your presenters to keep the audience engaged.

Research from Freeman reveals that attendees value hearing from industry experts and from each other more than celebrity keynotes. It’s even more highly prized, the research suggests, than open bars.

The thinking about generative AI so far has been that it is best at rote tasks and cannot compete with human ingenuity. But research from The Wharton School and Cornell University suggests otherwise.

Amidst debate over intermittent fasting, release at American Heart Association of a new study underscores the crucial function of medical and scientific gatherings in sharing research with the public.

Women make up 70 percent of the global events industry workforce yet hold only 16 percent of the top management positions, according to a new research report. We talked to Business Events Sydney CEO Lyn Lewis- Smith, who spearheaded the report with the PCMA Foundation, about what can — and should — be done to help women climb the ladder.

Rooted in New York but reaching the world online, the Grow-NY Competition and Summit provides $3 million in funding for innovative startups working throughout the agrifood ecosystem, from new farming technologies to ready-to-eat food products.

Accessibility consultant Austin Whitney’s love of music and music festivals led to his life’s mission to improve access at events for people with disabilities.

“What gets measured, gets managed,” is a phrase coined by management guru Peter Drucker. For annual conferences, this is best accomplished by identifying and adopting a combination of leading and lagging performance measures.

TED’s chief program and strategy officer on how TED — and the business events industry — has evolved post-COVID.

Your packed education program will leave participants feeling overwhelmed unless you provide opportunities for them to synthesize their experience. Here’s how.

Humans faced off against AI in an event-planning competition at PCMA Convening Leaders 2024, and the result of the exercise shines a light on industry gaps and opportunities.