Business of Events

Money-saving, revenue-raising, and risk-management strategies for meetings and trade shows of all sizes. And we look at the logistics of international meetings, from cultural concerns to business practices around the globe.

Managing the Events Industry Restart

Recent EMEA survey results highlight the business events industry’s challenges and priorities for 2023/2024.

BY Michelle Russell March 29, 2023

How PCMA Chapters Will Celebrate Global Meetings Industry Day

PCMA members will be among the thousands worldwide who will take part in GMID activities on March 30 to highlight the key role business events play in society.

BY Curt Wagner March 27, 2023

Four Items on the Exhibitions & Conferences Alliance’s Agenda

The Exhibitions & Conferences Alliance’s vice president of government affairs spoke with Convene about the organization’s latest advocacy efforts, including communicable disease insurance, visa wait times, and more.

BY Casey Gale March 24, 2023

Moving Events Forward in the Face of Social and Economic Challenges

PCMA convened a roundtable in the American Geophysical Union’s boardroom in Washington, D.C., for the leaders of several associations, DMOs, and convention centers to discuss the impact of travel boycotts and how to navigate social and political challenges.

BY Michelle Russell January 13, 2023

What’s Next for the Business Events Industry?

Business icon Carly Fiorina led a discussion with two industry suppliers and an economics professor about the outlook for the business events industry in 2023.

BY Barbara Palmer January 10, 2023

Will Pent-up Demand for Events Continue in the Long Run?

Cathy Breden, CEO of the Center for Exhibition Industry Research, offers her insight into the future of B2B exhibitions.

BY Convene Editors December 16, 2022

The ‘Invisible Industry’ — Live Events — On Tour

A grassroots organization has hit the road to raise the visibility of the live-events industry and share the voice of the more than 6 million workers who are essential to its future.

BY Barbara Palmer November 7, 2022

Navigating Site Selection After the Dobbs Decision, from a Corporate Event Marketer’s Viewpoint

Gigi Gleason, director of event operations at streamlinevents, speaks with Convene on the quandary facing event marketers who work for corporations.

BY Michelle Russell August 26, 2022

The Dobbs Decision: Ways to Avoid Destination Boycotts

Here are some practical takeaways from a recent PCMA roundtable conversation about meeting in states where access to abortion is an issue.

BY Carrie Johnson August 25, 2022

Navigating How to Move Forward After the Dobbs Decision

When the Supreme Court took away the constitutional right to abortion in June, it threw a monkey wrench into many organizations’ plans to hold their events in about half of the United States. Events operate in an ecosystem, so PCMA convened a roundtable discussion on Aug. 8 among its constituents to begin exploring different approaches to a complex situation.

BY Michelle Russell August 15, 2022

Meetings and Venues — ‘Everybody Is Having a Difficult Time Attracting Talent’

Four women who lead operations at global convention centers share their thoughts about how they and their venues are handling the talent challenge.

BY Jennifer N. Dienst August 12, 2022

How One Association is Restaffing the Events Team

What does the leader of a large professional association look for as he restaffs his events team? Digital capabilities, for sure, but soft skills — and the ability to ‘see the landscape’ — are equally important.

BY Michelle Russell August 12, 2022

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