We spotlight three global events demonstrating how it takes many villages to raise up society.
Cover illustration by Malina Omutdigital edition print edition
‘A Day of Reckoning’ — How Events are Changing the World
Our September cover story showcases three international events, two of which launched this year to address the challenge of human migration from completely different disciplines. All three hinge on bringing together perspectives from all over the world to focus on solutions to our most pressing issues.
‘We’re Making Tremendous Ground’
Caesars Entertainment Vice President Lisa Messina says she is pleased by the advances made by women leaders — and is working toward even greater gains in the future.
Kids Helping Kids
For attendees who brought their children to Anaheim — home to Disneyland — for Destinations International Annual Convention, a community-service project gave kids an opportunity to learn about the value of helping others.
Two Schools of Thought About Event Marketing Via Email
In email marketing, less is more. Here are two minimalist approaches, each taking an opposite tack.
Are Blogs Passé?
According to the latest research, blogs are still a viable platform for pull marketing. Here’s how to leverage them.
Shopping for Ideas at Retail Trade Shows
As retail trade shows rethink the exhibit-floor experience, they offer lessons for everyone.
ISTM Takes ‘More Global Approach’ with Migration Health Conference
How a society traditionally focused on keeping business travelers and overseas vacationers healthy came to organize a conference addressing one of the world’s biggest challenges — tending to the health needs of refugees and the communities that host them.
Seven Days in South Korea
On a recent fam trip sponsored by Korea Tourism Organization, we explored both the new and old Korea, and saw everything from pagoda temples to K-Pop performances.
What Drives Attendees to B2B Exhibits?
CEIR releases a new series of reports off ering insights into attendee behavior for B2B exhibition organizers.
Collaborating Across Borders for Border Security
Tony Smith, chair of the less-than-a-year-old International Border Management and Technologies Association (IBMATA), on the association’s inaugural conference, and why collaboration is a main focus.
6 Tips for Better Staff Meetings
Want to make your meetings more productive? Follow these six steps provided by Lucid Meetings founder and author J. Elise Keith.
The Spark: Five Ways to Ask ‘What If?’ About Your Meeting
What if? That one simple question can unlock your creativity. Here’s how to apply it against five key dimensions of your events.
Here’s How Gen Z Looks at Data — and What It Means for Your Strategy
As event organizers look to collect data from the next generation of participants, they must overcome a challenge much bigger than API integration: They will need to earn their trust.
‘The Conversation Is the Relationship’
PCMA Convening Leaders 2019 speaker Molly Breazeale on what it means to have ‘fierce’ conversations, and how they have the power to profoundly change your relationships at work and home.