Videos, Webinars & Continuing Education

The explosive adoption of ChatGPT and other generative AI tools brings enormous opportunities and challenges for all industries, events included. Many jobs will be eliminated, many will be made vastly more efficient, and most will evolve in a significant capacity ...

If you’re tasked with bringing teams together and/or challenged with collecting authentic, vulnerable data, join this free firestarter workshop for an exclusive, interactive learning opportunity to explore the science and potential of creative self-expression ...

Meet Your Next Best Meeting Planning Tool: Artificial Intelligence (AI) Artificial intelligence technology and tools are now available to the masses. Not just ChatGPT, but Bing, Bard, Claude, Ernie, and more to come in the future. How are these AI tools going to help you in your event planning? “Unlocking ...

Food waste in events can be difficult to prevent but focusing on key problematic menu items and causes of waste is a practical way to achieve reduction goals. As business events professionals, we have the power to make a difference. Join us for the webinar on “Waste Not, Want Not: ...

En PCMA buscamos fortalecer todos los días a nuestra comunidad de mujeres a través de acciones que impulsen su carrera y les permitan conectarse ...

Our industry is changing rapidly. To make sure your events are performing at their highest level you need new skills, strategies, data, and technologies. As part of the PCMA family, ELI is bringing a robust Learning Library to PCMA and CEMA members, as well as multiple live learning opportunities ...

Your membership with PCMA can put you on the right track to take your career to the next level. The information in this orientation program will help you to get started on your journey. PCMA is your gateway to the industry’s most relevant, cutting-edge information and knowledgeable leaders. So let’s ...

El máximo valor de un evento es generar transformación. Conoce qué es el Diseño de Eventos consciente para lograr generar empatía con tus asistentes, brindar oportunidades de conexión, producir ideas  y generar cambio. Llévate diferentes herramientas para el Diseño de Eventos y agrega valor a tu perfil profesional ...

¿Estás interesado en atraer eventos globales o mejorar tu estrategia? Entonces debes escuchar este webinar para saber cuáles son los nuevos requerimientos de los tomadores de decisiones de asociaciones internacionales para traer sus eventos a Latinoamérica ...

Join us for a Convening Leaders 2023 preview as we walk you through what you need to know before arriving digitally or in-person in Columbus. Learn about education themes, networking events, the CL23 platform and how to make the most of your Convening Leaders experience ...

Traditional event marketing is struggling. Your audience no longer responds to email, social, or paid ads like they did in 2019. Everything and everyone is now digital ...

Modern event production is different. It doesn’t feel the same, nor does it cost the same. Plus it requires you to think about your in-person, hybrid, and virtual events differently from concept to execution ...

Have you considered continuing your personal and professional growth in the events industry through graduate education? PCMA is excited to partner with George Washington University’s Master of Science in Tourism, Hospitality and Event Management (MSTHEM), offering up to a 25 percent tuition discount for PCMA members ...

In this webinar, Honeycomb Strategies will share how events that truly consider environmental and social impacts can enhance brand, streamline event flow, and create a more meaningful experience for attendees and maybe even get to net zero carbon! ...

The virtual event industry has been quite a rollercoaster ride the past 3 years and we’ve sat front row the whole time. I’m excited to share the trends I’ve observed from the past years and the tech game changers that are yet to come ...

After two tumultuous years, how has the event tech industry changed? What trends will continue in 2023? How will they affect your events? There’s only one person we need to ask: Julius Solaris ...

Event marketing transformed during the pandemic, and it’s changing again. Rapidly. Learn from two of the best in our industry and bring your audiences back. In-person and online ...

Leading experts have come together in our new DES certification course. Hear from them directly and learn how each aspect of digital events will change in 2023 ...

If your organization is focused on incorporating DEI initiatives into the strategic plan, think digital. Join us as we look at how organizations should be intentionally incorporating their DEI and online community engagement strategies to serve the organization to its fullest potential. Learner Outcomes: Explore digital communities’ objectives and how ...

During this webinar, we'll discuss some key considerations to produce accessible events that benefit not only individuals with disabilities, but also help to ensure that all participants are able to fully engage in the event ...

Online attendees are easily distracted and disappointed by poorly planned event agendas. Learn how leading brands design digital events to maximize audience engagement. Join DES expert, Sourabh Kothari, for a sneak peek into his new DES module on "Experience Design + Audience Engagement." ...

The new normal is full of twists and turns for the event industry, from restrictions to lockdowns to hesitations. Hybrid events are a great opportunity to expand your event while reducing the risk. Learn how organizers should budget and price their hybrid events ...

Where is everybody? After months of preparations and investments in your event's content and experience, don't let your ROI be ruined by sub-standard marketing. Join DES expert and event marketing guru, Rachel Stephan, for a sneak peek into her new DES module on "Marketing + Communities" ...

PCMA Foundation, in partnership with Singapore Tourism Board, initiated research the Time is Now –  Sustainability in Business Events Industry to learn what practices event organisers are implementing for their events. 74% of event organisers agree their events are more sustainable than five years ago, but only 15% said the last event held ...