News & Trends

What’s happening — or coming up next — in the meetings and events world and beyond.

What’s in Store for the Events Industry in 2024?

Knowland and ConferenceDirect’s fourth annual “State of the Meetings Industry” report shines a light on planners’ challenges and opportunities, from cost containment to AI adoption.

BY Michelle Russell March 22, 2024

How an Agrifood Event Is Cultivating Innovation and International Participation

Rooted in New York but reaching the world online, the Grow-NY Competition and Summit provides $3 million in funding for innovative startups working throughout the agrifood ecosystem, from new farming technologies to ready-to-eat food products.

BY Casey Gale March 18, 2024

Ending ‘Manels’ — and ‘Mancasts’

How strongly do women’s own biases contribute to their under-representation in places of power?

BY Barbara Palmer March 18, 2024

3 Reasons to Start Marketing 2027 Events Now

Setting long-term goals for marketing your event will help build awareness and connection, not just your database.

BY Kimberly Hardcastle-Geddes March 18, 2024

‘The Radical Act’ of Creating Community

Food is central to my Italian heritage, so of course I gravitated toward food-related trends identified by VML Intelligence, the futurism, research, and innovation unit of global creative agency VML, in its “The Future 100: 2024” report, which identifies 100 trends across industries that will shape our world this year and beyond. 

BY Michelle Russell March 14, 2024

Building Events for Belonging

When it comes to designing for social connection, event professionals are ahead of the futurists.

BY Barbara Palmer March 14, 2024

Ensuring Live Events are Accessible to All

Accessibility consultant Austin Whitney’s love of music and music festivals led to his life’s mission to improve access at events for people with disabilities.

BY Jennifer N. Dienst March 11, 2024

10 Fun Social-Media Trends to Try

We’ve got two handfuls of easy ways to generate engagement for your event on social media.

BY Sara Fellows March 8, 2024

When Wellness Is a Work Ambition

One trend in VML Intelligence’s “The Future 100: 2024” report is “Well Ambition,” meaning that “wellbeing is no longer sacrificed on the altar of ambition.” It’s an important message for business events professionals.

BY Magdalina Atanassova March 8, 2024

What Can the Events Industry Learn From ‘Emotioneering’?

This top trend for 2024, according to VML Intelligence’s “The Future 100: 2024” report, could be key to fulfilling what your audience most wants to get out of attending your event. They just may not recognize it themselves.

BY Jennifer N. Dienst March 6, 2024

Conference Metrics That Matter

“What gets measured, gets managed,” is a phrase coined by management guru Peter Drucker. For annual conferences, this is best accomplished by identifying and adopting a combination of leading and lagging performance measures.

BY Dave Lutz, CMP March 4, 2024

‘Programming Stellar Content That Connects With an Audience’

TED’s chief program and strategy officer on how TED — and the business events industry — has evolved post-COVID.

BY Michelle Russell March 4, 2024

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