News & Trends

What’s happening — or coming up next — in the meetings and events world and beyond.

4 Steps to Take Before Offering Advice

If you’ve ever wondered if there’s a right way to offer someone advice, here’s some, well, advice: Try active listening.

BY Magdalina Atanassova February 19, 2024

How to Market Your Event App

Event apps can enhance the in-person event experience for attendees — but you’ve got to get them to engage first. Here are a few tips on how to encourage app use before and during an event.

BY Casey Gale February 16, 2024

Making Travel More Neuroinclusive

In VML Intelligence’s “The Future 100: 2024” report, one new trend spotlighted is how the travel and tourism industries are becoming more inclusive to neurodiverse travelers and attendees — but this is not a new trend for Convene.

BY Casey Gale February 16, 2024

5 Immersive Experiences That Bring Black History to Life

Here’s how to make Black history come alive for event participants, any time of year.

BY Barbara Palmer Michelle Russell February 16, 2024

What Is the Job to Be Done by Your Event?

The Jobs to Be Done theory about serving customers may not be new but it’s worth re-exploring to find fresh applications to the business events industry.

BY Juliano Lissoni February 14, 2024

A Full-Circle STEM Event

How the Annual Biomedical Research Conference for Minoritized Scientists is designed to further attendees’ academic and career pursuits — from the exhibit hall to a standout closing session featuring event alumni.

BY Casey Gale February 12, 2024

Designing Events for Synthesis

Your packed education program will leave participants feeling overwhelmed unless you provide opportunities for them to synthesize their experience. Here’s how.

BY Beth Surmont February 12, 2024

Finding Connection by Disconnecting from Tech

VML Intelligence’s Future 100 trend forecast highlighted “Luddite Mode” — Gen Z’s desire to find moments of calm away from modern technology. How are events catering to this need?

BY Casey Gale February 9, 2024

Who Organized the Event Better — Humans or AI?

Humans faced off against AI in an event-planning competition at PCMA Convening Leaders 2024, and the result of the exercise shines a light on industry gaps and opportunities.

BY Magdalina Atanassova February 9, 2024

Cultivating Better Listening at Events

Mastering the ‘language of listening’ — sometimes by simply not talking — improves our personal and professional relationships.

BY Michelle Russell February 9, 2024

As the World Changes, so Does the Business Events Industry

We’re not the same as we were before the pandemic — we’re better equipped to handle the challenges we’re facing.

BY Sherrif Karamat February 9, 2024

20 Bright Ideas for Personalizing Attendee Experiences

Real-world examples of ways to make sure your event attendees don’t get lost in the crowd at large events.

BY Barbara Palmer February 7, 2024

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