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Event Strategy & Design
The Lines Are Blurring Between Event Production and ‘Other Worlds’
Google’s global events account manager, Megan Henshall, talks about how a new initiative at Google is exploring opportunities for events in the metaverse — and what that means for the business events industry.
Digital and Hybrid a ‘Great Change’ for the Industry
Much like many of her peers, event organizer Mia Monroe was thrust into producing digital events during the pandemic. She spoke with Convene about her new skillset and how her experience in the industry helped guide her new role.
Redefining ‘Live’ Events in COVID Times
The pandemic changed the meaning of “must-attend” events, says Freeman CEO Bob Priest-Heck, because hybrid events are now “bigger than a physical location or moment in time.”
5 Lessons From The Atlantic Festival’s Second Virtual Event
The media company changed everything from the platform to the sponsorship opportunities at this year’s virtual event, which was held last month.
One Association Finds Data Is the ‘Silver Lining’ of Virtual Events
The International Society on Thrombosis and Haemostasis is planning for a 2022 hybrid congress by exploring insights its registration data yields — from its two virtual-only events in 2020 and 2021 vs. pre-pandemic in-person numbers.
Focus on Collaboration Helps Event Company Through Pandemic Times
AIM Group’s vice president shares how, as a result of the COVID-19 crisis, the multinational event company rethought its internal workings, got creative, and offered new innovative solutions to its clients.
How Event Storytelling is Being Reimagined Through Extended Reality
In a recent webinar presented by PCMA APAC, an event experience company showcased how it’s breathing new life into virtual business events.
PCMA Future Event Masterminds: Effective Budgeting
Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Keaton Watson, was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.
PCMA Future Event Masterminds: State of the Industry
Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Mia Masson, was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.
The Hybrid Event Format Is Here to Stay, Survey Suggests
Ninety percent of respondents to an Encore Planner Pulse Survey said they will or expect to use a digital-event strategy once in-person meetings recover.
What Do Health-Care Practitioners Want Now From Virtual Events?
Content is still king, but a new survey from Kenes Group reveals a few key shifts compared to the same survey complete in 2020.
Vaccine Spotlight Webinar: What Does the Law Say?
There was much confusion during the onset of COVID and the cancellations that followed. Should venues be flexible? Are planners obligated to fulfill their contracts although the event could not take place? With time, practices and rulings have been defined in the business of events. Steven A. Adelman joins us to outline the responsibilities of all parties that now enter into an event contract from health and safety requirements to cancellation policies.