CMP Series Required Reading

Our series dives deep into essential meeting planner skills that align with the CMP Blueprint. Read the article and supplemental material and test your understanding and you could earn one clock hour toward CMP certification — our gift to you.

Playing Around: What Event Strategists Can Learn From Esports

Yes, there’s an entire industry dedicated to people who play video games competitively. It’s called esports — and there are things it can teach you about compelling online content.

BY Jasmine Zhu February 1, 2018

Let the Games Begin: The Olympics and the Future of Live-Streaming

NBC is planning to live-stream a record-breaking amount of programming from the Winter Olympics this month. What can event organizers learn from that?

BY David McMillin February 1, 2018

Can Social VR Transform Events?

Putting on a headset can be antisocial — unless it connects an attendee with millions of other users.

BY Barbara Palmer January 30, 2018

Designing Digital Events That Work

Jennifer Kingen Kush, DES, executive director of the Digital Experience Institite talks about the current best practices for digital meetings — and their very bright future.

BY Christopher Durso January 26, 2018

The Future (of Medical Meetings) Will See You Now

The convergence of health care and technology is reaching an inflection point at a time when other pressures are putting the squeeze on medical meetings. How can they stay relevant in a shifting landscape?

BY Barbara Palmer January 2, 2018

Cleveland Plays the Long Game

There were both short- and long-term impacts to Cleveland’s economy from hosting the 2016 Republican National Convention.

BY David McMillin December 1, 2017

Open House at the Vancouver Convention Centre

The convention center has been hosting an open house each year since 2010.

BY David McMillin December 1, 2017

What’s the ROI of F2F?

Hotel nights, direct spending, tax revenue — these numbers capture just a fraction of what face-to-face gatherings mean. As the
events industry aims to articulate its true value to lawmakers and the general public, the narrative needs to include both dollars and difference-making efforts.

BY David McMillin December 1, 2017

A Guide To Doing Business in China

As event organizers look to capitalize on opportunities in China, successful business negotiations there — and elsewhere in the world — rely on understanding a set of 36 strategies from more than 2,000 years ago.

BY David McMillin November 1, 2017

How Inclusive Are Your Meetings?

Not everyone feels welcome at your meeting. And some of that could be your fault — because of your speaker lineup, marketing collateral, or something else that’s making them feel like they don’t belong there. Here’s how to open your program to your entire community.

BY Sarah Beauchamp October 2, 2017

Yelp Is on the Way

To provide attendees with top drinking and dining options in San Diego, the Biotechnology Innovation Organization partnered with Yelp.

September 25, 2017