Whether you’re talking to your peers or presenting to a packed room, scientific studies show that you should harness the power of pauses. “So, what you see here is, um, well, um, it’s our revenue projection.” “You know, there are opportunities to, you know, do even, um, more for our attendees.” “Have you ever thought
ew research reveals that plenty of attendees are opening their own wallets to cover the cost of participating in B2B trade shows. Those personal expenses put more pressure on organizers to make their experiences worth the price tag. Attending a trade show comes with a long list of expenses: airfare, hotel, meals, registration fees, and
As more people watch endless hours of their favorite Netflix, Hulu, and HBO programs, one event professional is aiming to capitalize on that insatiable appetite for content. Learn how Jenna Baker wants to put her new DES certification to work in her role at BCD Meetings & Events. BCD Meetings & Events in New York
Photo by Krivit Photography, Courtesy of Meet Minneapolis Health care is changing rapidly, but health-care conferences, for the most part, have stayed the same. The former CMO of General Mills is working to change that. If you were to press rewind to 2016 to hear Mark Addicks discuss his future plans, you wouldn’t hear the
A new white paper offers real-life examples of how medical meeting organizers have demonstrated the value of participating in their event to exhibitors.
New way-to-pay model to be launched in France next year.
Ben Hainsworth, executive director for K.I.T. Group, talks about market change and legacy.
Trendspotter As technology transforms the workplace, human needs and preferences come to forefront. Picture this: a workplace embedded with smart sensors and speech recognition software that can not only transcribe meeting notes but also schedule conference calls and take care of routine emails. This soon could be a typical scenario. The offices of the future
Statistics show that digital transformation is a top priority for the majority of business executives. As more leaders embrace a digital-first mindset, they’ll need event organizers who know how to navigate the world of live-streaming and on-demand video.
The PCMA community is honoring former PCMA president and CEO Deborah Sexton’s 13 years of leadership with a new scholarship fund, a reception in Chicago, and an awards event in Las Vegas. Learn how you can be part of the action.
Medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge.
Your colleagues are on the move, find out who is going where.