With increasing urbanization, digitisation and economic growth Asia Pacific will continue to be a dominating force in the global economic landscape. We’ll explore trends shaping the business outlook in the region and what that means for the MICE industry.
You'll hear case studies exploring the digital evolution of leading business events in the region before discussing the implications for your brand with industry peers.
Aggregating data sources and their analytic insights can pinpoint the most effective ways to engage with your target audience personas. This session will explore how you can extract the right data to create more impactful live experiences.
Buffeted by change, vehicle showcases like the Detroit auto show are losing influence and manufacturers. (The Detroit News)
Organizing an event or your work life? Here are suggestions for the tech tools you'll want on your smartphone or laptop.
As people talk to smart speakers at home and scan their faces to unlock their phones, they are likely to grow increasingly comfortable with the evolution of technology at events. Here's a look at how digital engagement is expected to evolve next year. (PCMA Partner News from Freeman)
The next chapter of digital events will include speakers who are streamed as holograms. Learn about Vimeo’s new feature that will make the sci-fi-sounding world of 3D holograms a reality.
Natural Products Expo East, a longtime partner of the Baltimore Convention Center, has outgrown the event space and will move to a new city in 2020, a convention center official said Tuesday.