Videos, Webinars & Continuing Education

Discover the best in events education

From event design, to audience acquisition, negotiations and more, earn as you learn. Plus, PCMA Members can access premium content with hundreds of recorded sessions from past events, including Convening Leaders.

Collect CE credits by signing in with the email address on file with PCMA. Upon completion of the video, the credit will automatically be added to your CE Transcript.

Participate in upcoming webinars and collect additional CE credits when available.

Webinar: EduCon 2023 Firestarter Workshop: #EventGoals
​Is your event attendance disproportionate to your investment? We’ve all felt the pain. Join this free firestarter workshop for an exclusive, interactive learning opportunity to leverage what you have in your own backyard to boost attendance ...
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Webinar: EduCon 2023 Firestarter Workshop: #EventGoals

Length:
00:44:52
Webinar: EduCon 2023 Firestarter Workshop: No awkward silences
We come to events to connect–but how do we make the most of those connections? Join this free firestarter workshop for an exclusive, interactive learning opportunity to tackle the challenges and potential of quality of conversations ...
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Webinar: EduCon 2023 Firestarter Workshop: No awkward silences

Length:
00:39:12
Convene Live- Coping with Stress, Trauma and Building a Culture of Resilience
Stress and long hours are no strangers to event professionals. However the pandemic and continued uncertainty have, in some cases, compounded repeated exposure to stress impacting emotional, mental and physical well-being ...
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Convene Live: Coping with Stress, Trauma and Building a Culture of Resilience

Length:
00:56:28
Clock Hours:
1.0
Creative Strategies and Tactics to Maximize Digital Event Revenue
The jury is still out on digital events. They work well for many organizations. For others, they remain behind the “break only in case of emergency” glass ...
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Creative Strategies and Tactics to Maximize Digital Event Revenue

Length:
00:58:56
Clock Hours:
1.0
Convene Live- From Stats to Stories - Making Event Data Work For You
Event data has become multi-dimensional in a few short years compared to when post-event surveys were the go-to source. Where should you start and how do you effectively communicate what the data means for your in-person, hybrid and digital events? ...
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Convene Live: From Stats to Stories – Making Event Data Work For You

Length:
00:51:55
Clock Hours:
1.0
Convene Live- Leap of Faith - Stories About Embracing Uncertainty
In her recent Convene article, contributor Beth Surmont explored why embracing uncertainty is vital to thriving on the long, tough road ahead. The events community can lean on each other for support to proactively produce events amidst the challenging, uncertain path forward ...
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Convene Live: Leap of Faith – Stories About Embracing Uncertainty

Length:
00:47:27
Clock Hours:
0.75
Convene Live A Discussion on Strategic Challenges For International Business Events
Three industry leaders will share their perspectives on strategic challenges that require new ways of thinking and preparation - rising costs, inflation, and understanding the impact of social media on audience behavior to name a few. Participate in this session to discuss how major trends have fundamentally changed our industry ...
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Convene Live: A Discussion on Strategic Challenges For International Business Events

Length:
00:51:33
Clock Hours:
1.0
Deliver The Event Metrics Digital Marketers Demand
Event strategists increasingly want events to behave like other digital marketing channels with hard metrics, high NPS scores, and transparent return on investment ...
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Deliver The Event Metrics Digital Marketers Demand

Length:
00:56:43
Clock Hours:
1.0
Social Listening + AI = Deep Personalization
One of the benefits of social media is the ability to eavesdrop on conversations about your event or brand digitally. These insights help you understand what individual customers like, dislike, and need from your content, programming, and people ...
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Social Listening + AI = Deep Personalization

Length:
00:56:07
Clock Hours:
1.0
Convene Live Does Salary Have to Be a Tightly Kept Secret
Conducting salary surveys can uncover wage inequity, like Convene's Salary Survey, but the more targeted approach to combat this issue is salary transparency ...
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Convene Live: Does Salary Have to Be a Tightly Kept Secret?

Length:
00:51:19
Clock Hours:
1.0
Immersive Reality - The Intersection of Design & Technology
Immersive experiences are attracting attention in an increasingly distracted world but applying a human-centric approach can be challenging ...
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Immersive Reality – The Intersection of Design & Technology

Length:
01:03:09
Clock Hours:
1.0
Convene Live: How Event Models Can Transform Traditional Business Models
There is an on-going change in the way events do business and what they measure as success. Experts in this session will discuss the different event business models to focus on various value propositions from profit driven models to purpose driven models. Join the session to ask yourself – Why ...
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Convene Live: How Event Models Can Transform Traditional Business Models

Length:
00:47:23
Clock Hours:
1.0
Build Impactful Engagement into Your Team’s Event Designs: B2Me
More than ever event organizers are expected to increase attendee engagement with every event. This workshop discussion will present two frameworks around fostering human connection in events through meeting purpose and recognizing how neurotransmitters impact attendee engagement ...
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Build Impactful Engagement into Your Team’s Event Designs: B2Me

Length:
00:39:51
Clock Hours:
0.75
Redesigning Your Sponsorship Offerings for Attendees and Sponsors
Whether viewing sponsorship through the attendee’s need for engagement, knowledge and solutions or the sponsor’s desire to showcase value and lead generation – each view is unique and continues to evolve ...
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Redesigning Your Sponsorship Offerings for Attendees and Sponsors

Length:
00:37:33
Clock Hours:
0.75
Quick F&B Wins for Improved Social and Environmental Impact
Food and beverage concepts provide a powerful opportunity to drive change in the key areas of sustainability and social responsibility. However, as many buzzwords are out there, there are equally as many myths on why things don’t move forward ...
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Quick F&B Wins for Improved Social and Environmental Impact

Length:
00:52:19
Clock Hours:
0.75
Why Collaboration is the Key to Navigate Continuous Disruption
Feeling overwhelmed with all the change? Jamie Clarke is the perfect guide to get you to where you want to go and be able to adapt to the ever changing events landscape ...
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Why Collaboration is the Key to Navigate Continuous Disruption

Length:
00:57:12
Clock Hours:
0.75
Empathy and Engagement in Process, Practice and Program
In this authentic and open discussion, Alisha Wenc and Naomi Clare Crellin will share stories of how Empathy has helped them drive innovation and mission in their work. Alisha will shed light on how her work to advance Women – whether in tech or business – has relied upon an ...
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Empathy and Engagement in Process, Practice and Program

Length:
00:41:09
Clock Hours:
0.75
Tackling Contracting Obstacles through Collaboration to Move Your Events Forward
Whether it’s a global pandemic or other disruptive forces on the horizon, the ability to approach contracts and negotiations in a collaborative manner has been challenging for both event strategists and suppliers alike ...
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Tackling Contracting Obstacles through Collaboration to Move Your Events Forward

Length:
00:44:30
Clock Hours:
0.75
The Competitive Advantage of Sustainability: A Business Case for a Resilient Future
Our planet is barreling toward a climate change crisis that is already spurring social inequality and exclusion across the world ...
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The Competitive Advantage of Sustainability: A Business Case for a Resilient Future

Length:
00:55:04
Clock Hours:
1.0
Mobilizing Shared Risk Management as Business Events' Competitive Advantage
For far too long, business event planners and destinations have approached risk management using strategies and practices that are unsustainable long term ...
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Mobilizing Shared Risk Management as Business Events’ Competitive Advantage

Length:
00:46:36
Clock Hours:
1.0
Transforming Event Experiences: How to Deliver Meaningful, Human-to-Human Moments
Seismic social and psychological changes are continuing to affect individuals and communities—and we won’t know exactly how much human behavior has changed until we’re well into the post-COVID landscape ...
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Transforming Event Experiences: How to Deliver Meaningful, Human-to-Human Moments

Length:
00:52:51
Clock Hours:
1.0
How to Create a Healthy Speak-Up and Feedback-Rich Culture
Toxic cultures lead to missed opportunities, failure, and sometimes disaster. In a healthy speak-up culture, however, not only do leaders have the skills and attributes to hear concerns, ideas, and even voices of dissent, they also acknowledge, encourage, and reward them ...
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How to Create a Healthy Speak-Up and Feedback-Rich Culture

Length:
00:57:33
Clock Hours:
1.0
The Business of Belonging: Creating Transformative and Inclusive Digital Events
As the business events industry constructs the future of virtual and hybrid events, one question continues to surface: How can you create the magic of an outstanding live experience digitally? ...
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The Business of Belonging: Creating Transformative and Inclusive Digital Events

Length:
00:59:35
Clock Hours:
1.0
Approaching Continuing Education with Human-Centered Design
It’s always taken more than a “one size fits all” approach to host successful and impactful events. However, the seismic changes caused by the COVID-19 pandemic have forced business event planners in all industries and sectors to think about learning and development in new ways ...
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Approaching Continuing Education with Human-Centered Design

Length:
00:44:32
Clock Hours:
1.0

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