Convene

Blowing Up: How A Niche Event Went Big

World Science Festival Brisbane is dedicated to taking science out of the lab and into the community — ‘from blowing up stuff to setting off rockets.’

July 31, 2017

How Can Data Analytics Transform Meetings?

As an association that focuses on analytics, INFORMS wants a sophisticated data system — like those used by its members — to help it make better decisions.

July 31, 2017

Will Your Next Meeting Be Inside a Wine Cellar?

Wine cellars and barrel-aging rooms can lend meetings a sense of drama and exclusivity.

BY Corin Hirsch July 31, 2017

How Will the EFPIA Disclosure Code Change Medical Meetings?

Next year, European medical-technology companies will be prohibited from directly sponsoring physicians to attend medical conferences. How will the events industry ensure that this doesn’t lead to a decline in attendance?

BY Casey Gale July 31, 2017

How Can Hotels Better Serve Planners’ Needs?

The hospitality industry is in constant flux, making it a challenge to keep communication lines open between its various sectors. Here’s how Sonesta International Hotels Corporation does it.

BY Casey Gale July 31, 2017

Can Influencer Marketing Campaigns Reach Meeting Planners?

Influencers are all over social media touting the latest place to see, restaurant to visit, or shoe to buy. So why haven’t destinations harnessed that power to target meeting planners? One city is about to try — and others likely aren’t far behind.

BY Jennifer N. Dienst July 31, 2017

How Diversity + Collaboration = Innovation

Co-creating solutions has never been more important to both organizations and entire industries. And events can be a big part of that — provided they evolve from their top-down model.

BY Michelle Russell July 31, 2017

Yes, and…

Why improvisation offers a fail-safe way to create better collaborations.

BY Barbara Palmer July 31, 2017

2017 Best in Show

Our latest Best in Show honorees go above and beyond to help create great meetings experiences — and their nominations reinforce that it takes a team to deliver every one of those experiences.

BY Christopher Durso July 31, 2017

Texas Bathroom Bill – Your Voice Matters

If you believe in inclusiveness and oppose discrimination we need your collective voice to persuade Gov. Abbot to veto Texas Senate Bill 3. Money talks in these scenarios, and so it is important for us to flex our industry economic muscle.

July 26, 2017

A TED-Inspired Street Party in Long Beach

The Long Beach Convention & Entertainment Center debuts an innovative new special-event space that brings new meaning to the phrase “out of the box” — and demonstrates how unused spaces can be transformed.

BY Barbara Palmer July 26, 2017

Share Your Location?

What is your legal responsibility to ensure that attendees know that location-sensing technology is in use at meetings and events? We asked a lawyer.

BY Barbara Palmer July 26, 2017

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