The co-founders of Backtrack, a mobile app for recording exhibit booth conversations, went the extra mile to make connections and get leads at ECEF 2024. Their experience can help spark ideas for all kinds of exhibitors and sponsors.

The Meetings Industry Association’s (MIA) June Insights report surveyed 185 U.K.-based event organizers and venues.

Many event professionals are ditching their full-time employee status to work freelance because work-life balance and flexibility matter more than ever.

There’s a paradox that more users of generative AI are noticing — it can make your writing sound more professional, but also more generic.

How maker spaces and sessions can help event participants learn about the history and culture of a people — or just deeply resonate with their own professional culture.

We can’t escape from the realities of climate change — but we can choose to create a new path forward.

Some radical and ripe ideas to reinvigorate the events industry — and why it is slow to evolve.

The growing incidence of wildfires has an impact on events — and according to research presented for the first time at the Alzheimer’s Association International Conference that just wrapped, on our brain health.

For events company owner Valerie Sumner, using PCMA’s Spark and other AI tools to augment company operations is “almost like having another person in the office.”

The focus on learning how to use AI in the workplace shouldn’t come at the expense of cultivating soft skills — it’s humans who inhabit the workplace, after all.

Paris 2024 is on a mission to show that providing sustenance for athletes and fans at the world’s largest sporting event can sate the palate, meet a wide variety of cultural expectations, and serve the planet.