Event Strategy & Design
Inaugural Black Birders Week Sparks Additional Initiatives
A weeklong digital event created in response to a racist encounter has led to more efforts to expand opportunities for people of color in the conservation field.
Chat & Learn: Not Your Grandad’s Webcast
Pete Erickson and Dan Noake will talk about how they took Google from live event to live stream in the space of 4 weeks, what mistakes they made along the way, and ultimately how they are developing new ways of connecting communities whilst COVID remains a concern.
What to Charge Exhibitors for Digital Events?
Recommendations from the PCMA Catalyst community include what some organizers have found to be the sweet spot for exhibitor pricing, how to add year-round value to sponsors, and ways to get attendees to engage with exhibitors online.
8 Marketing Lessons Learned From Taking Events Online
The shift to digital sweeping the meetings industry in response to the COVID-19 pandemic has shown that virtual events require a different marketing approach than live events. Here’s what the last four months have taught the industry.
Cisco Shows How to Party Online
Wondering how to help your attendees celebrate while they’re sitting at their computers? The closing festivities of Cisco Live offered some inspiration.
Planning In-Person Exhibitions During COVID-19: ‘Tough Times for Us All’
In a recent intimate exhibition industry conversation, organizers discussed what measures they would consider putting in place to protect the safety of their participants, and what cities they thought were best prepared to host them later this year.
National Coalition of Black Meeting Professionals’ Virtual Event Uplifts Spirits During Pandemic
The National Coalition of Black Meeting Professionals recently hosted the Be Inspired Speaker Series: A Night at the Museum, a five-night virtual event that showcased African-American achievements through the lens of five different cultural institutions dedicated to the Black experience in America.
What We’ve Learned About the Value of Digital Events
Entrepreneur Xiaoyin Qu, the co-founder of the event-tech startup Run the World, shares how organizers are getting savvier about ways to provide engagement, revenue, and connection online.
Virtual Pride Events Will Focus on Black Lives Matter
Organizers of Pride virtual events this month say the social unrest and protests over the deaths of George Floyd and other Black people by the police will be an important part of their message and programs.
Webinar: Security Considerations For Your Next Event
Security measures have increased in every aspect, so we have brought in the experts. Join us as we move through protocols and procedures to keep everyone, from attendees to VIPs, safe when they step back into face-to-face events.
How One Virtual Fundraising Event Made Socializing a Priority
Girls Inc. of Metropolitan Dallas used Zoom breakout rooms to replicate the experience of sharing a table with others at a gala — and the virtual event ended up exceeding an ambitious fundraising goal.
Engaging Attendees in a ‘Two-Dimensional World’
Derrick Johnson and Gregg Talley of Talley Management Group discuss the importance of changing live-event engagement tactics to capture the attention of a digital audience.