SmithBucklin has launched a process for its customers to take a strategic approach to the design and development of their virtual events, from the reason for convening to revenue generation.

Insights from an event marketer on making digital events more interactive and memorable than ‘a one-sided webinar.’

The Georgia Motor Trucking Association worked closely with the Ritz Carlton on Amelia Island to take every measure to ensure participants’ safety.

A panel of business events professionals offered their take on how hybrid events could lead the way to recovery — fittingly enough, during The Hague Convention Bureau’s first hybrid webinar.

In many respects, the virtual International Conference on Autonomous Agents and Multi-Agent Systems was a big success, drawing nearly 10 times more participants than the face-to-face event. One lesson learned is that even computer scientists find it challenging to navigate networking in an online platform.

Speakers that previously only worked in face-to-face environments have now been thrown into the digital meetings world without warning. Techniques they may have employed on the stage, can be hard to replicate through a video presentation. This session will include various tactics that can be implemented immediately to encourage presentations to evolve as everyone gets more comfortable with the online venue.

The Genetics Society of America went out on a limb to test an expanded version of its mobile app to conduct a large international meeting virtually — and quadrupled attendance.

One association turned its virtual event into a 24-hour marathon — and some engaged attendees pulled all-nighters. 

Freeman and Shepard have released videos that walk planners through a live event with safety protocols in place.

The LEGO Group’s virtual event in May had to be delivered via Microsoft Teams, but seamlessly integrated other tech tools to create an immersive experience that felt nothing like an online staff meeting.

Complimentary registration for the American Society for Nutrition’s first virtual event contributed to its explosive attendee levels — which society thinks will reap dividends for its future events.

One event professional recently shared her thoughts on engaging a virtual audience through networking and gamification with the PCMA Catalyst Community.