Event Strategy & Design
Field Trips!
PCMA Education Conference attendees went off-site for immersive educational sessions in six New York City venues.
Look Who’s Talking at PCMA Education Conference 2017
PCMA Education Conference 2017 has been designed to both challenge attendees and give them a little breathing room. Here are four speakers guaranteed to make you think.
Asia’s Greenest City Leads the Way in Sustainability
Singapore is renowned for its sustainability and quality of life. Here’s why — and how that has made this city-state a magnet for innovative global events focused on the planet.
3 Takeaways From Freeman’s Global Brand Experience Study
Nearly 1,000 global marketers shared how live events fit in their overall strategy, shedding light on opportunities for growth and development in the industry.
Can Artificial Intelligence Make You a Better Networker?
It might be better to skip the lunch buffet small talk and head straight for the app.
Five Innovative Meeting Formats
Looking to break out of the speaker-to-audience rut? Here are five models for delivering content that will keep attendees active, interested, and sometimes even on their feet.
The Sunshine Act Effect
A paradigm shift in the relationships between doctors and vendors is creating new approaches to learning — like a virtual education format for physicians modeled after online poker.
How The Economy Is Affecting B2B Exhibitions in 2017
After a year of slow growth for trade shows, the exhibitions industry is monitoring the global financial forecast.
The National Automobile Dealers Association Recreated Mardi Gras For Its Annual Expo
NADA celebrates its 100th anniversary with an over-the-top bash at Mardis Gras World.
How The American Orthopaedic Foot & Ankle Society Keeps Up With Its Annual Meeting’s Growth
The organization is achieving “lower costs and improved service for exhibitors.”
How the American Planning Association Brought Innovation to Its 2017 National Planning Conference
“Planners do the community thing pretty well, but we need to stay on top of technology.”
Is Your Job Killing You?
Are meeting professionals overworked? Overstressed? Overloaded? Overwhelmed? If you’re like the rest of the workforce across the U.S. and around the world — yes, a lot of you probably are.