Event Technology
In the Age of AI, Soft Skills Remain ‘Critically Important’
The focus on learning how to use AI in the workplace shouldn’t come at the expense of cultivating soft skills — it’s humans who inhabit the workplace, after all.
Measuring an Event’s Carbon Footprint — It’s All in the Details
Two sustainability experts have created a tool to accurately measure an event’s true carbon footprint. Here’s the level of detail required.
It’s Time to Harness AI for Event Success
Event professionals must embrace AI now to stay ahead of competition, according to speakers at an AI-focused ECEF session in May. Here’s how.
Keeping Up With Technology Tools
An academic with an entrepreneurial streak offered edUcon participants insights on how technology can elevate events and boost productivity — now and later.
Bringing AI to Life — as a Conference Presenter
An AI-powered robot named Ameca co-presented part of the Welcoming Session at the NAB (National Association of Broadcasters) 2024 in Las Vegas, where artificial intelligence in many forms was a hot topic.
Tech Company’s AI Reporter Helps Meeting Attendees Be in Two Places at Once
Siemens AG used AI to spread key insights from an internal leadership meeting to participants — and remote global employees — in record time.
A Change of Scenery — Without Leaving the Ballroom
How the event technology company Encore brought host city Washington, D.C. to a ballroom for a VIP audience.
Do International Attendees Seeking Visas Need Letters of Invitation?
Members of PCMA’s Catalyst community offer meeting manager some guidance on what international attendees need for their visa applications.
Who Is More Creative: Humans or Gen AI?
The thinking about generative AI so far has been that it is best at rote tasks and cannot compete with human ingenuity. But research from The Wharton School and Cornell University suggests otherwise.
How to Market Your Event App
Event apps can enhance the in-person event experience for attendees — but you’ve got to get them to engage first. Here are a few tips on how to encourage app use before and during an event.
Who Organized the Event Better — Humans or AI?
Humans faced off against AI in an event-planning competition at PCMA Convening Leaders 2024, and the result of the exercise shines a light on industry gaps and opportunities.
How AI Could Help Build Better Meeting Spaces — Online and IRL
VML Intelligence’s Future 100 trend forecast spotlights “Imagination Stores,” digital retail spaces created with the help of gen AI. How might that trend translate to the business events industry?