Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

Navigating Rising Costs at Your Events

A session at the recent Convening EMEA 2023 explored strategies for managing increasing expenses necessary to deliver successful event experiences.

BY Magdalina Atanassova October 13, 2023

A Fundraiser With Soul — and New Soles

How Association Forum made its awards gala a less stuffy affair.

BY Michelle Russell October 12, 2023

Time to Audit Your Sponsor Offerings

A number of associations have found a lag between their annual convention attendance, which has recovered since the pandemic, and exhibit space sales, which have not. If your sponsorship menu and prospectus look similar to 2019, a refresh can help you seize this growth opportunity. 

BY Dave Lutz, CMP October 10, 2023

Overshooting the Mark

We look forward to an exciting future for our global business events community. And that future starts now.

BY Sherrif Karamat October 9, 2023

Events and Venues Face New Challenges to Safety, Security

As face-to-face events return in full force, organizers and venues are assessing additional new risks, like potential disruptive behavior, that can make their events feel less safe and welcoming.

BY Michelle Russell October 6, 2023

How to Plan for Possible Protesters at Your Event

A veteran of dealing with disruptive behavior at meetings shares six recommendations to help organizers prepare for the prospect of attracting protesters at their events.

BY Michelle Russell October 6, 2023

Capitol Hill Addresses Visa Wait Time Issue

Convention attendees and exhibitors from some non-U.S. destinations have been contending with visitor visa processing times as long as 800 days, negatively impacting international participation at U.S.-based events. New legislation targeting the issue offers some hope.

BY Casey Gale September 22, 2023

Medical Group Takes Training Workshops on the Road

To better support physicians’ soft skills development, the American College of Chest Physicians launched a country-wide tour of its empathetic listening training workshops, focused on the critical first five minutes of clinician/patient interaction.

BY Jennifer N. Dienst September 1, 2023

Diversity, Equity, and Inclusion ‘Actively Practiced at Every Level’

In an EduCon 2023 session, DEI consultant Zoe Moore shared how event professionals can integrate diversity, equity, and inclusion into all aspects of their organizations’ operations by implementing a supplier diversity program.

BY Casey Gale August 28, 2023

Adjusting Strategies to Changing Business Models

A European medical association has found that its pre-pandemic site-selection strategy, which prioritized a legacy engagement project, has not proven to be viable in the current environment.

BY Michelle Russell August 16, 2023

How to Engage Next-Gen Members

Kenes Group’s Louise Gorringe opens the event-planning company’s idea book for helping association clients engage with their early-career members.

BY Curt Wagner August 4, 2023

Making Bleisure, Sustainability, and Wellness Top of Mind

Accor’s annual gathering in Paris in July highlighted the trends transforming the future of hospitality.

BY Jennifer Dienst August 1, 2023

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