Business of Events
Business Events Industry Adds More Than $1 Trillion to Global Economy
Preliminary results of the first Global Economic Significance of Business Events study commissioned by the Events Industry Council demonstrates the industry’s impact.
Timetable for Bringing International Attendees to the U.S.
Looking to attract attendees from outside the U.S. to your event in the States? Here’s a three-stage strategy to consider over the course of a year.
How Convention Centers Are Responding to Homelessness
Convention centers sit in the middle of the tension between homeless individuals and meeting attendee perceptions. But when it comes to lending a helping hand, here is a long list of centers who refuse to be bystanders.
Cape Town Turns Water Crisis Into Legacy
Rather than scare conferences away, the crisis became an opportunity to become a knowledge leader and global champion in an under-recognized but growing field.
Top Cities Ranked by Event Professionals
Curt Watkins, principal at Watkins Research, on what’s changed in the CVB industry, and what planners are looking for now.
Storm Recovery Efforts Nothing New for Carolina Destinations
While Hurricane Florence didn’t touch down in Charleston, the destination estimates it took a $63-million hit as a result of canceled events. Other communities in the Carolinas ravaged by the hurricane are in recovery mode.
Homelessness — ‘Something We Have to Fix’
How the meetings industry is responding to homelessness.
How CVBs Create Memorable Site Visits
Comments from planner respondents to the biennial Watkins Report show that when CVBs go out of their way to make personal connections with them, it has a big impact on site selection.
Visa Issues Force Business Festival to Develop Plan B
Organizers of the Fifteen Seconds Festival faced unforeseen issues with U.S. immigration officials, but they aren’t letting those challenges cancel their first-ever event in Detroit next week.
Two Schools of Thought About Event Marketing Via Email
In email marketing, less is more. Here are two minimalist approaches, each taking an opposite tack.
20 Thought Leaders Talk About How Events Industry is Getting Better
From changes in technology to the re-classification of ‘business events,’ here’s what 20 thought leaders had to say about the evolution of the meetings & events industry.
The Game of Sustainable Event Planning
Decisions about sustainable event solutions can be clarified with a deck of cards and a few rubber bands, using a game demonstrated by Yalmaz Siddiqui, vice president of sustainability at MGM Resorts.