AI is reshaping business models, customer engagement, and value creation, but what lies ahead? AI expert Ayesha Khanna, Ph.D., explores the rise of AI agents, ambient intelligence, and the ethical responsibility that comes with innovation with Convene — and what it means for business leaders, including event professionals.
AI expert Ayesha Khanna, Ph.D., shares the three foundational steps every organization must take to successfully adopt AI — from structuring your data and aligning teams to ensuring ethical governance. Here’s how to turn AI into a strategic advantage, not just a tech upgrade.
Convening Asia Pacific speakers shared their experiences — from leaning into challenges, marrying together creativity and technology to making a lasting impact and driving forward in a post-COVID-era. If you missed any of the action at Convening Asia Pacific, check out the highlights we prepared.
From the rise of urbanisation to the need to embrace failure, key trends and skills for business event strategists took centre stage at event.
At next month’s PCMA-ICESAP Annual Conference in Bangkok, closing main-stage speaker Srikrishna “Sri” Vadrevu will share his entrepreneurial toolkit for thriving amid disruption.
Managing Director of MCI Group Canada
CEO, MindDoJo
No matter how exceptional the food, breathtaking the performance or inspirational the keynote, it can still be a challenge to make your event a real experience. The workshop aims to explore and look at the event from an experiential perspective. The session will be interactive and case based.
Everyday, event marketers face the challenge of responding to various event briefs, giving each one a new twist to satisfy the requirements of the clients. However, how much dances, songs, projection mappings, and fireworks can we give to create a so-called “big bang” for our clients? And is this what they really need to create a lasting impression of their brand?
Sharing the evolution of China DMCs from the past to the present, the workshop will lead the conversation towards the future of destination services in terms of innovation on meetings & event technology, expectations and market trends. The session will share what meeting planners and delegates coming to China should expect especially when they are not familiar with the destination.
Iconic brands have seen tremendous success using AR and VR at events to connect and activate their target audiences. Lars Bratsberg, industry leader at Google, will share the immersive power of this digital technology and how to best integrate it into your event.
The industry is rapidly changing. Hear bold predictions from ICESAP PCMA leadership of what is to come and gain insights on where the industry is going.
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