The Future of Attendee Marketing

This session will help make sense of new event technologies, messaging strategies, methods for (easily) harnessing the power of data, and integrating on- and off-line tactics.

The Future of AV: Emotion and Immersion

Focusing on the relationship between memory, emotion, and sensory experience, Mark Coxon will demonstrate how to use audiovisual technology to activate the physiological triggers of emotion.

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